{"@context":"http://iiif.io/api/presentation/3/context.json","id":"https://iastate.aviaryplatform.com/iiif/r785h7cm3b/manifest","type":"Manifest","label":{"en":["Kahler, Harold S., Health Promotion Programs in the '90s"]},"logo":"https://d9jk7wjtjpu5g.cloudfront.net/organizations/logo_images/000/000/004/original/ISULogo.png?1601681107","metadata":[{"label":{"en":["Publisher"]},"value":{"en":["Iowa State University. Special Collections and University Archives"]}},{"label":{"en":["Identifier"]},"value":{"en":["RS008-006-053 (call number)","AV203918 (UID)"]}},{"label":{"en":["Description"]},"value":{"en":["Health Promotion Programs in the '90s is an April 5, 1990 event in the Iowa State University Lecture Series featuring Harold Kahler. Harold Kahler discusses the challenges facing corporate health promotion.","This item was captioned by Rev.com in conformance with WCAG 2.1 AA accessibility guidelines. (accessibility)"]}},{"label":{"en":["Local Identifier"]},"value":{"en":["Lectures_AV203918"]}},{"label":{"en":["Rights Statement"]},"value":{"en":["Per request by the creator, access to this item is restricted to scholarly use only. (access)","This item is protected by copyright and/or related rights. You are free to use this item in any way that is permitted by the copyright and related rights legislation that applies to your use. In addition, no permission is required from the rights-holder(s) for educational uses. For other uses you need to obtain permission from the rights-holder(s)."]}},{"label":{"en":["Preferred Citation"]},"value":{"en":["Health Promotion Programs in the '90s: Maintenance of Human Capital. Iowa State University Lecture Series (RS 8/6/53). Special Collections and University Archives, Iowa State University Library, Ames, Iowa."]}},{"label":{"en":["Ark"]},"value":{"en":["https://n2t.net/ark:/87292/w9222rb4w"]}},{"label":{"en":["Date"]},"value":{"en":["1990-04-05"]}},{"label":{"en":["Type"]},"value":{"en":["lectures","Sound"]}},{"label":{"en":["Agent"]},"value":{"en":["Kahler, Harold S. (speaker)"]}},{"label":{"en":["Format"]},"value":{"en":["1/4 inch audio cassette"]}},{"label":{"en":["Subject"]},"value":{"en":["Employee health promotion","Health risk assessment","Families--Health and hygiene","Lifestyles--Health aspects"]}},{"label":{"en":["Language"]},"value":{"en":["English (primary)"]}},{"label":{"en":["Relation"]},"value":{"en":["Committee on Lectures records (RS 8/6/53) (physical collection)","Iowa State Lectures Series (digital collection)"]}}],"summary":{"en":["Health Promotion Programs in the '90s is an April 5, 1990 event in the Iowa State University Lecture Series featuring Harold Kahler. Harold Kahler discusses the challenges facing corporate health promotion.","This item was captioned by Rev.com in conformance with WCAG 2.1 AA accessibility guidelines."]},"requiredStatement":{"label":{"en":["Attribution"]},"value":{"en":["Per request by the creator, access to this item is restricted to scholarly use only.","This item is protected by copyright and/or related rights. You are free to use this item in any way that is permitted by the copyright and related rights legislation that applies to your use. In addition, no permission is required from the rights-holder(s) for educational uses. For other uses you need to obtain permission from the rights-holder(s)."]}},"provider":[{"id":"https://iastate.aviaryplatform.com/aboutus","type":"Agent","label":{"en":["Iowa State University"]},"homepage":[{"id":"https://iastate.aviaryplatform.com/","type":"Text","label":{"en":["Iowa State University"]},"format":"text/html"}],"logo":[{"id":"https://d9jk7wjtjpu5g.cloudfront.net/organizations/logo_images/000/000/004/original/ISULogo.png?1601681107","type":"Image"}]}],"thumbnail":[{"id":"https://d9jk7wjtjpu5g.cloudfront.net/collection_resource_files/thumbnails/000/116/077/small/lecture.png?1622564848","type":"Image","format":"image/png"}],"items":[{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077","type":"Canvas","label":{"en":["Media File 1 of 2 - AV203918_Health_Promotion_Programs_in_the_90s_a.mp3"]},"duration":2859.432,"width":640,"height":40,"thumbnail":[{"id":"https://d9jk7wjtjpu5g.cloudfront.net/collection_resource_files/thumbnails/000/116/077/small/lecture.png?1622564848","type":"Image","format":"image/png"}],"items":[{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/content/1","type":"AnnotationPage","items":[{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/content/1/annotation/1","type":"Annotation","motivation":"painting","body":{"id":"https://aviary-p-iastate.s3.wasabisys.com/collection_resource_files/resource_files/000/116/077/original/AV203918_Health_Promotion_Programs_in_the_90s_a.mp3?1622564848","type":"Audio","format":"audio/mpeg","duration":2859.432,"width":640,"height":40},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077","metadata":[]}]}],"annotations":[{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962","type":"AnnotationPage","label":{"en":["AV203918_Health_Promotion_Programs_in_the_90s_a.vtt [Transcript]"]},"items":[{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\u003cstrong\u003e -:\u003c/strong\u003e Association for fitness and business.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=5.09,7.2"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/2","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'd like to welcome you all here tonight","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=7.2,8.68"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/3","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and thank you for coming.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=8.68,10.73"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/4","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Before we get started tonight I'd like to","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=10.73,12.81"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/5","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"take an opportunity to thank our sponsors","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=12.81,15.0"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/6","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"who have helped us put on our, our lecture series today.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=16.08,19.18"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/7","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And those are the Department of Physical Education","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=19.18,21.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/8","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and Leisure Studies,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=21.16,22.753"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/9","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The ISU Committee on Lectures which is funded by GSB,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=23.76,27.41"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/10","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The Iowa State Student Health Center","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=27.41,29.09"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/11","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and The Iowa State Student Health Advisory Committee.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=29.09,31.993"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/12","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We have with us tonight, Dr. Harold Kaler.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=33.38,36.0"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/13","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"This is the third of a, third of a three-part lecture series","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=36.0,39.7"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/14","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"he's given today.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=39.7,40.85"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/15","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And Dr. Kaler is the executive director","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=40.85,42.83"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/16","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of WELCOA, the Wellness Councils of America.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=42.83,46.24"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/17","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And that's based out of Omaha, Nebraska.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=46.24,49.0"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/18","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"But before that he was a wellness specialist","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=49.0,50.87"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/19","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"at the University of Wisconsin-Stevens point,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=50.87,53.71"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/20","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I understand he did a little bit of a running there","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=53.71,56.87"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/21","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and he coordinated the National Wellness Conference there","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=56.87,61.41"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/22","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"from 1978 to 1980.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=61.41,64.13"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/23","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And he was also a health editor, a head health educator","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=64.13,66.87"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/24","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"here at Iowa state.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=66.87,68.88"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/25","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"He was responsible for the wellness programming","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=68.88,70.75"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/26","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to the students and the coordinating wellness,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=70.75,73.57"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/27","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"coordinating the wellness activities on the campus.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=73.57,76.443"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/28","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Recently he was a Health Promotion Director","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=77.89,80.1"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/29","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"at Mercy Hospital in Council Bluffs.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=80.1,82.25"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/30","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And most recently was the Executive Director of WELLCOM,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=82.25,86.7"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/31","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the Wellness Council of the Midlands.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=86.7,89.5"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/32","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So I could welcome, doctor welcome.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=89.5,92.247"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/33","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"(audience clapping)","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=92.247,95.247"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/34","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"(feet thumping)","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=100.776,103.443"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/35","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"(pages shuffling)","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=104.954,107.787"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/36","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\u003cstrong\u003e -:\u003c/strong\u003e Although I live in Nebraska,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=110.1,111.68"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/37","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"my heart is still here in Iowa by the way.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=111.68,113.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/38","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'm not a cornhusker by any stretch of imagination.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=113.94,116.49"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/39","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And I don't have any Nebraska jokes.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=118.35,120.93"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/40","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Likewise I don't have any Iowa State jokes either so.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=120.93,123.605"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/41","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"(pages shuffling)","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=123.605,126.06"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/42","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What I'd like to do to start off with","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=126.06,128.05"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/43","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"before I really get into the text","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=128.05,129.55"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/44","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of the maintenance human capital","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=129.55,131.96"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/45","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and what I see as far as the vision, the future","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=131.96,134.69"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/46","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of health promotion at the work sites specifically,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=134.69,137.57"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/47","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'd like to make a few comments about","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=137.57,139.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/48","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"health promotion in general.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=139.94,141.34"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/49","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"(laughs) Excuse me,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=146.477,147.933"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/50","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"did this thing just fall down by itself?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=154.707,156.903"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/51","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We were joking around today at a dinner, we had dinner down","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=161.78,164.58"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/52","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"at The Mandarin, that I had given two-topic,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=164.58,167.71"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/53","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"two talks today already on health topics","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=167.71,170.46"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/54","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that maybe I should take a look at tax","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=170.46,172.51"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/55","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"actually that's what she said.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=172.51,174.04"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/56","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"She had no idea that my first slide was going to be","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=174.04,176.91"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/57","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"on the 1040 form.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=176.91,178.574"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/58","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The reason I bring this out is because health promotion","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=178.574,181.39"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/59","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"as much as the 1040 form itself, is very confusing.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=181.39,185.425"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/60","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We're involved in a very confusing field.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=185.425,187.65"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/61","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We're involved in a very confusing time.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=187.65,190.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/62","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Health promotion has been wrapped up in this whole field of","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=190.16,193.6"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/63","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"health care.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=193.6,195.57"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/64","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Because of that it has added to the confusion","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=195.57,198.62"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/65","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of health promotion.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=198.62,200.543"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/66","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's simple when you think about it.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=202.46,204.48"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/67","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What we wanna do is basically get healthy and stay healthy,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=204.48,208.55"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/68","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"keep at our top if possible","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=208.55,211.12"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/69","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but it doesn't seem to work that way.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=211.12,213.03"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/70","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The process in getting to where we wanna be,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=213.03,216.17"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/71","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in fact the process throughout our lives","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=216.17,218.4"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/72","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of getting to where we wanna be is very difficult.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=218.4,220.73"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/73","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We can simply say it's nice to be healthy","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=220.73,222.64"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/74","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"or it's nice to get healthy however,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=222.64,224.97"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/75","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"when we take a look at the process itself,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=224.97,226.93"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/76","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"it's very difficult.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=226.93,227.794"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/77","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"(paper shuffling)","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=227.794,230.627"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/78","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Along these lines we have a wide diversity","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=239.02,242.88"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/79","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"as far as what health promotion is all about.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=242.88,245.44"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/80","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Of course here this gentleman has defined it very loosely.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=245.44,250.1"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/81","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's also a field that a lot of contradictions.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=250.1,252.593"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/82","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We have research that tells us that","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=254.35,256.434"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/83","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"it's okay to drink caffeine or","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=256.434,258.9"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/84","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"it's okay to drink decaffeinated coffee and then","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=258.9,261.107"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/85","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the next week someone comes out and says,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=261.107,262.757"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/86","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"Gosh, there's poison in decaf, there's poison in caffeine.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=262.757,266.58"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/87","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That the old brand is fine, the old brand isn't good.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=266.58,269.58"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/88","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That the cholesterol should be at 200,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=269.58,271.59"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/89","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"no it should be at 180.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=271.59,274.21"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/90","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Very, very confusing at this point.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=274.21,276.35"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/91","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Very, very contradictory.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=276.35,278.56"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/92","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"However there are some things that we know","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=278.56,280.82"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/93","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"right from the base","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=280.82,282.73"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/94","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that we shouldn't be doing.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=282.73,283.77"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/95","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Number one we shouldn't be smoking.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=283.77,285.14"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/96","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I mean that's the, the evidence is in,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=285.14,288.29"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/97","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the research has built over the last 20, 25, maybe 30 years","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=288.29,293.29"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/98","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that we should not be smoking.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=293.32,294.81"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/99","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We have to keep our blood pressure in check.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=294.81,296.69"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/100","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So there are some things that that we can point to","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=296.69,298.92"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/101","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that are very specific and very defined.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=298.92,301.91"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/102","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"However on the other hand like I said before,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=301.91,304.26"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/103","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"there's a lot of contradiction within the field.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=304.26,307.41"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/104","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So health promotion really is a field of","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=307.41,310.3"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/105","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"contradictions at the present time.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=310.3,312.57"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/106","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Health promotion is also a field of good news and bad news.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=312.57,317.173"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/107","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"(pages shuffling)","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=318.981,321.814"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/108","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The good news is that I have water.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=322.66,324.953"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/109","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now the good news is that we can be healthy","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=327.21,330.22"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/110","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and we try to ,we try to communicate that to everyone.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=330.22,335.22"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/111","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"Hey, why not be healthy?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=335.327,337.47"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/112","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Be like me.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=337.47,338.533"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/113","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You can improve your health.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=339.71,340.77"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/114","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You can feel a lot better.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=340.77,341.9"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/115","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So that's the good news.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=341.9,342.733"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/116","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The bad news is that you have to do it yourself.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=342.733,345.4"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/117","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That I can't do anything for you.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=345.4,347.5"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/118","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So it's a matter of self responsibility.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=347.5,349.72"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/119","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We have to make people realize that","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=349.72,351.103"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/120","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"it's going to be them that makes changes,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=351.103,353.15"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/121","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that we cannot make those types of changes.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=353.15,356.11"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/122","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"When I was involved in higher education back in the 70s","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=356.11,359.85"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/123","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in weight control counseling in a university setting,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=359.85,362.95"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/124","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"up in Wisconsin by the way.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=362.95,364.3"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/125","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The, I had the people come in to me","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=366.92,369.41"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/126","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and basically what they said to me was,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=369.41,372.597"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/127","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"I weigh 20 pounds over what I should","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=372.597,375.69"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/128","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and I want you to take it off for me.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=375.69,378.047"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/129","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Just imagine someone coming in and telling you,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=379.04,381.207"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/130","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"I want you to take weight off for me.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=381.207,383.9"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/131","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Well I thought that was a fluke the first time it happened","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=383.9,387.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/132","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but actually people came in and really implied","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=387.16,389.51"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/133","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the fact that I'd be able to do something for them.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=389.51,391.63"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/134","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Take that 20 pounds off of that, 10 pounds off of that,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=391.63,394.06"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/135","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"five or 50 or whatever the case may be.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=394.06,396.41"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/136","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I got so cynical about this whole thing,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=396.41,398.64"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/137","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I brought a saw into my office.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=398.64,400.9"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/138","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And every time someone implied that","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=400.9,402.44"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/139","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'd go to the bottom drawer and I'd go ranting and raving","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=402.44,405.61"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/140","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"with this saw, \"Well where do you want me to cut?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=405.61,407.187"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/141","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Where do you want me to cut?\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=407.187,408.637"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/142","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The shifting of self responsibility,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=410.22,411.548"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/143","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"shifting of responsibility, period.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=411.548,414.37"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/144","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"But self responsibility is very important.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=414.37,417.27"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/145","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Good news, bad news.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=417.27,418.633"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/146","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's also a field of rules and regulations,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=421.21,424.64"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/147","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"field of rules and regulations.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=424.64,425.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/148","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"There are standards out there as far as health is concerned.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=425.94,428.43"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/149","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We know we shouldn't be smoking.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=428.43,429.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/150","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We know what the boundaries are as far as","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=429.94,432.26"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/151","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"our cholesterol is concerned.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=432.26,433.74"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/152","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We know what the range is as far as","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=433.74,436.85"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/153","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"our blood pressure is concerned.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=436.85,439.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/154","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Reminds me of the time, I don't know if you've,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=439.16,440.81"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/155","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"you've heard the story about Moses coming down","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=440.81,442.83"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/156","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"off the mountain.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=442.83,443.68"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/157","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"He has the tablets under his arms and he's walking down,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=444.94,447.137"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/158","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"he has this very solemn look on his face.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=447.137,450.63"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/159","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And the throngs are before him, they're facing him","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=450.63,452.93"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/160","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and they're just waiting for Moses to say something.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=452.93,456.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/161","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Moses looks at them and says, \"You know I got some good news","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=456.16,458.78"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/162","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and I got some bad news.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=458.78,460.21"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/163","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The good news is I got them down to 10.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=462.42,464.703"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/164","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The bad news is adultery is one of them.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=466.31,469.023"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/165","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And health promotion is basically the same way.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=470.74,472.792"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/166","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We're looking for ways that we can use our vices.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=472.792,477.54"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/167","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We're looking for ways that we can use our vices.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=477.54,479.99"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/168","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I love ice cream.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=480.92,482.17"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/169","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"How many love ice cream?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=482.17,483.65"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/170","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I love ice cream.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=483.65,484.61"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/171","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I love the rich stuff you know.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=484.61,487.36"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/172","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I don't need it.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=487.36,488.473"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/173","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I confess I don't need it but I really love it.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=489.63,492.06"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/174","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And I would love to have something or someone say to me,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=492.06,495.897"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/175","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"It's okay to eat all that nice, rich, fatty ice cream.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=495.897,500.827"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/176","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And that's only human.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=502.39,503.49"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/177","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We're all looking for that scapegoat so to speak","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=503.49,506.007"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/178","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of those vices.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=506.007,507.96"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/179","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Of those vices, of those rules and regulations.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=507.96,510.13"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/180","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We know what they are.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=510.13,511.393"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/181","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We need to build ourselves around them.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=512.52,513.98"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/182","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So health promotion, a field of rules and regulations.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=513.98,516.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/183","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Health promotion is reduction of risk factors.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=516.94,520.32"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/184","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That's what we're really working for.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=520.32,522.51"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/185","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's a lifelong commitment.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=522.51,524.54"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/186","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's not something that can be done overnight,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=524.54,526.93"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/187","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in a day, in an hour or in a year.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=526.93,530.15"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/188","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's lifelong.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=530.15,532.21"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/189","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It starts from the time we appear on earth","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=532.21,534.26"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/190","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to the time that we die.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=534.26,536.723"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/191","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And it's kind of strange","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=538.65,539.64"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/192","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"because we're working on these things over our lives.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=539.64,542.19"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/193","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"If we're sedentary, we try to work on being more active.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=542.19,546.75"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/194","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"If we don't eat good, we try to be more nutritious","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=546.75,550.05"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/195","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in the way we eat.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=550.05,551.13"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/196","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"If we don't drink enough water, we try to drink more water.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=551.13,554.82"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/197","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So, year after year after year.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=554.82,557.0"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/198","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Unfortunately, you know the unfortunate thing is","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=557.0,559.31"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/199","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"we don't live forever.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=559.31,560.41"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/200","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We're working, we're working all of a sudden","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=561.49,563.53"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/201","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"it comes our time.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=563.53,564.713"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/202","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"But that isn't the important thing.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=565.92,567.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/203","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We're all gonna die sometime.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=567.33,568.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/204","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The important thing is the quality of life","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=568.94,570.546"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/205","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that we have while we're around.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=570.546,573.36"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/206","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The quality of life that we have","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=573.36,575.31"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/207","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"while we're living right here on earth.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=575.31,577.04"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/208","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And that's what health promotion is all about.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=577.04,579.663"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/209","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"(pages shuffling)","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=582.25,585.083"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/210","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Can everyone see that by the way?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=591.83,593.157"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/211","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'm sorry I can't make it any bigger.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=593.157,595.503"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/212","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We also create our own risk factors.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=597.151,601.63"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/213","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We're a great society to create our own risk factors.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=601.63,604.803"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/214","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The Wall Street Journal about three years ago","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=606.76,608.5"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/215","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"came out with a bunch of risk factors.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=608.5,610.09"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/216","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"One of them I like to, I like to use as an example","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=610.09,612.57"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/217","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"is called carditis, C-A-R-D-I-T-I-S.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=612.57,616.063"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/218","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Basically what they said, it's an inflammation of the hip","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=616.94,619.34"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/219","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"especially for the males because they, I don't,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=619.34,623.853"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/220","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"carry their wallets in their pockets, in their hip pockets.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=625.33,628.853"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/221","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And they had so many cards in there","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=629.86,631.25"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/222","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"it would weigh them down, they become inflamed.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=631.25,633.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/223","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They said the easiest way to get rid of that","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=633.94,635.65"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/224","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"was to pay cash, get rid of their credit cards.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=635.65,638.4"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/225","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"But it just points out the fact that we create","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=638.4,640.43"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/226","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"our own risk factors here in the United States,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=640.43,642.55"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/227","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"all over the world.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=642.55,644.143"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/228","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Health promotion is also optimistic.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=649.09,651.56"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/229","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We need to be optimistic about whatever we do.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=651.56,654.06"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/230","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And you'll see that when we start talking about","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=654.06,656.01"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/231","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the corporations.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=656.01,657.063"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/232","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"There's a story about a,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=663.36,664.983"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/233","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"a young little girl that went to play baseball.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=664.983,667.333"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/234","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"She took her baseball out into the field.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=670.13,672.18"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/235","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And she was the most optimistic person.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=673.99,676.63"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/236","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"She wanted to be the best baseball player there was","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=676.63,678.507"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/237","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and she told herself, \"I am the best. I am the best.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=678.507,682.707"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/238","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And she'd go out there and she'd throw the ball from here.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=683.68,686.58"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/239","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Strike one, she missed.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=688.13,689.773"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/240","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That didn't daunt her.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=690.66,691.76"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/241","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"She had this high resolution, she really wanted to be","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=692.66,694.72"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/242","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the best ball, baseball player in the world","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=694.72,696.46"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/243","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and her face was showing.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=696.46,697.38"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/244","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"She picked up the ball again, she threw it up in the air.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=697.38,699.86"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/245","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"She took another swing and she missed again, strike two.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=699.86,703.47"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/246","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now she's showing a little concern but not a whole lot.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=703.47,706.84"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/247","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"She picked that ball and she says,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=706.84,707.907"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/248","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"I am the greatest baseball player in the world.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=707.907,710.92"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/249","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"She threw up the ball.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=710.92,712.13"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/250","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"She took a swing, strike three, she missed.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=712.13,714.683"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/251","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"She took a look at the ball on the ground.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=715.81,717.91"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/252","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"She had a big grin on her face,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=718.84,720.47"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/253","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"she looks up in the air and she says,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=720.47,721.817"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/254","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"You know, I'm a hell of a pitcher.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=721.817,724.307"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/255","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And that's what we need to do.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=725.316,726.855"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/256","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That's what health promotion is all about.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=726.855,730.1"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/257","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"There's a silver lining in every cloud.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=730.1,731.86"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/258","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We need to be optimistic, be able to pick ourselves up","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=731.86,734.56"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/259","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and to pick up those other people","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=734.56,735.9"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/260","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"especially if we're involved in the field.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=735.9,739.93"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/261","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And finally health promotion is a process.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=739.93,743.09"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/262","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Health promotion is a process.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=743.09,745.01"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/263","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It starts like I said at the time we,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=745.01,747.113"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/264","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"we are put here on this earth to the time that we die.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=748.203,750.69"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/265","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And we're continuously making changes,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=750.69,753.03"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/266","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"continuously making changes.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=753.03,754.43"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/267","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Our bodies are continuously making changes.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=754.43,757.17"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/268","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So we're involved in this whole process.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=757.17,759.56"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/269","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We want to be better than we are at the,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=759.56,761.93"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/270","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"at the present time.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=761.93,763.023"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/271","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Reminds me of a,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=764.87,766.293"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/272","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I guess a philosopher theologian,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=767.87,770.31"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/273","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Lord Alfred North Whitehead was a","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=770.31,772.95"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/274","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"venerable actually scientist for many years.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=772.95,775.83"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/275","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Sort of gave up that profession later on in life","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=775.83,777.88"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/276","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and became a theologian and a philosopher.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=777.88,780.043"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/277","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"He,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=782.16,782.993"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/278","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"he as most philosophers and theologians who was looking for","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=784.47,788.47"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/279","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the true answer of, what is God?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=788.47,790.67"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/280","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What is God?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=790.67,792.013"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/281","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"He was able to","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=793.37,795.54"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/282","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"come up with a theory called Process Theology and","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=796.45,799.76"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/283","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Theology of the Organisms.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=799.76,801.23"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/284","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Basically put simply is this,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=801.23,804.24"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/285","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"let's define water as two parts of hydrogen","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=804.24,806.42"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/286","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and one part of oxygen.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=806.42,807.97"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/287","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And as these are coming together,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=807.97,809.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/288","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"there's still hydrogen and oxygen, still hydrogen and oxygen","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=809.33,812.26"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/289","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but when this happens and they touch","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=812.26,814.82"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/290","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that's when water takes place.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=814.82,817.47"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/291","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Well he wasn't able to explain that","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=817.47,819.7"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/292","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"so he called that God, okay?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=819.7,821.66"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/293","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And that's how he got to Process Theology.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=821.66,823.763"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/294","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now I think we can, we can understand.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=825.0,828.18"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/295","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And we can explain the process of wellness,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=828.18,831.09"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/296","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of health promotion, of getting ourselves healthy.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=831.09,833.59"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/297","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'm gonna leave you just with one thing before","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=834.76,837.02"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/298","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"we launch into the body of this.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=837.02,839.293"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/299","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Whitehead saw God as a process,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=841.2,844.553"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/300","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We see wellness as a process therefore God is.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=845.45,849.693"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/301","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I leave you with that to think about.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=851.03,853.99"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/302","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'm not proposing anything but just to think about it.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=853.99,856.923"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/303","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What I'd like to do before I tell you what,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=858.38,860.15"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/304","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"what the objectives are that I'd like to accomplish tonight","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=860.15,862.58"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/305","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"is give you a little background","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=862.58,863.99"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/306","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of the Wellness Councils of America and","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=863.99,865.7"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/307","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"wellness councils per se.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=865.7,867.51"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/308","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I think that will help clarify where I'll be coming from","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=867.51,869.789"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/309","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in this presentation.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=869.789,871.39"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/310","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The Wellness Councils of America was actually born in 1982.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=871.39,876.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/311","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The first one was Council of United States","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=876.33,877.95"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/312","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"put together in Omaha, Nebraska.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=877.95,880.54"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/313","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Four CEOs, four CEOs of leading organizations,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=880.54,883.53"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/314","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"leading corporations in Omaha got together","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=883.53,886.3"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/315","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and decided they wanted to do something with the rising","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=886.3,888.54"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/316","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"healthcare costs.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=888.54,889.492"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/317","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We had a cost-containment coalition in Omaha at that time","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=889.492,894.14"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/318","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but it was really more of a band-aid they felt,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=894.14,896.01"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/319","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"more a short-term approach.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=896.01,897.52"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/320","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What they felt we needed to do was really take","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=897.52,900.24"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/321","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"a look at long-term lifestyle enhancement of our employees.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=900.24,903.853"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/322","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They weren't concerned about what was gonna happen","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=906.3,907.89"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/323","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in two years or in five years or 10 years,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=907.89,910.27"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/324","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they felt it was gonna take 15 maybe even 20 years","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=910.27,912.74"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/325","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"till they felt the impact in their corporations","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=912.74,915.13"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/326","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to try and get these people helping and","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=915.13,916.579"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/327","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"helping maintain their health at the work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=916.579,920.66"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/328","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So they put together the Wellness Council of the Midlands","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=920.66,922.87"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/329","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"with the mission to promote wellness at the work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=922.87,926.063"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/330","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"During this, this period of time the National Press","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=927.98,930.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/331","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"got a hold of the Newsweek, Good Morning America","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=930.33,933.29"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/332","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and they advertised what was going on in Omaha at that time.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=933.29,936.673"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/333","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Soon communities throughout the United States","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=937.84,939.72"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/334","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"were giving calls into Omaha wanting to replicate this","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=939.72,942.61"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/335","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in communities in cities.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=942.61,944.533"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/336","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So Bill Kizer who was the","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=946.25,949.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/337","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"chairman of the Board of the Wellness Council of Midlands","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=949.33,951.34"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/338","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"is now chairing the Board of the Wellness Councils","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=951.34,953.09"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/339","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of America.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=953.09,954.75"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/340","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Was also a member of the Health Insurance Association","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=954.75,957.062"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/341","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of America.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=957.062,958.012"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/342","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Bill got HIAA to buy into this whole concept","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=958.012,961.6"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/343","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and help go around and start wellness councils","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=961.6,963.63"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/344","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"throughout the United States.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=963.63,964.84"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/345","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So, the first 11 and 12 wellness councils that we had,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=964.84,967.783"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/346","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"eight of them were insurance-based.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=967.783,970.01"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/347","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"In other words they started with insurance competence.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=970.01,973.29"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/348","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The four law organization, the Wellness Councils of America","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=973.29,975.347"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/349","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"was put together and kicked off in July of 1987","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=975.347,979.87"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/350","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in Omaha, Nebraska.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=979.87,981.173"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/351","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'm often asked, not too much here in the Midwest","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=982.35,985.24"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/352","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"as much on the Coast, \"Why Omaha, Nebraska?\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=985.24,988.477"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/353","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"As I told my other two presentations","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=989.67,991.35"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/354","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"you don't have a great reputation.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=991.35,993.743"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/355","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'd love, I told them I'd love to go to Cleveland","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=994.82,997.59"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/356","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"because we can kick each other around I guess but","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=997.59,1000.58"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/357","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"there were three reasons why we went Omaha.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1001.58,1003.86"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/358","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The first one and this probably isn't a good reason","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1003.86,1006.73"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/359","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but it's a pretty important reason.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1006.73,1008.24"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/360","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Both Bill Kizer, the chairman of the board and myself","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1008.24,1010.2"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/361","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"lived in Omaha at the time","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1010.2,1011.86"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/362","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and we had no intention of moving at that point.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1011.86,1014.26"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/363","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"If the money came through in some other segment,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1015.24,1017.01"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/364","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"we probably would.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1017.01,1018.85"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/365","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"But the second reason was that the original council,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1018.85,1021.0"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/366","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the Wellness Council of the Midlands","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1021.0,1022.39"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/367","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"was founded in Omaha, Nebraska.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1022.39,1024.073"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/368","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And we felt it'd be nice to have the national organization","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1025.01,1027.64"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/369","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"side-by-side with the original council.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1027.64,1030.03"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/370","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Again that was a good enough reason","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1030.03,1031.27"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/371","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but not the main reason why we stayed there.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1031.27,1033.3"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/372","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The main reason was, the Peter Kiewit Foundation","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1033.3,1036.004"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/373","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in Omaha, Nebraska gave us half the money","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1036.004,1038.38"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/374","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and they wanted us to spend the money in Omaha, Nebraska.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1039.32,1041.78"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/375","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So that's where we stayed.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1041.78,1043.71"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/376","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We didn't have to convince the HIAA","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1043.71,1046.028"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/377","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that we needed to move out of Washington.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1046.028,1048.95"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/378","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now we keep a presence in Washington.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1048.95,1050.63"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/379","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I have a person on retainer in Washington that","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1050.63,1053.05"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/380","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"keeps us up to date on what's going on the hill.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1053.05,1056.45"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/381","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And also with other national organizations that are located","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1056.45,1059.8"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/382","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in Washington.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1059.8,1061.13"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/383","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Today, 1990, what are we all about?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1061.13,1063.47"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/384","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Well we're a non-profit organization","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1063.47,1065.4"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/385","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"with a mission to number one,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1066.3,1067.84"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/386","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to start wellness councils throughout the United States.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1067.84,1070.25"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/387","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And number two, to provide services and products","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1070.25,1072.83"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/388","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to those councils once they are chartered with us.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1072.83,1075.773"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/389","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Local wellness councils basically","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1077.04,1078.56"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/390","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"are highly autonomous units.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1078.56,1079.93"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/391","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We have one that's just starting out down in Des Moines.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1079.93,1083.0"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/392","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Some of the ones in this area,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1083.0,1083.96"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/393","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"we have one that's gonna be kicked off in Chicago.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1083.96,1087.04"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/394","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We have the one in Omaha, one in Lincoln,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1087.04,1089.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/395","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"one in Minneapolis.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1089.33,1091.08"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/396","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So the Midwest has a number of representatives","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1091.08,1093.79"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/397","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"here in this area.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1093.79,1096.083"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/398","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"But again like I said, they're highly autonomous units","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1097.65,1100.35"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/399","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but they belong to this national network.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1101.38,1103.43"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/400","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And that's what wellness councils are all about.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1104.48,1106.43"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/401","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Most of them are corporate driven.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1106.43,1108.6"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/402","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They have corporate memberships.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1108.6,1111.02"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/403","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"If you wanna belong to the council,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1111.02,1112.61"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/404","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"you pay dues to that local council.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1112.61,1114.993"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/405","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And for that dues and you are provided services and products","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1116.87,1119.88"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/406","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to help you with your programs at the work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1119.88,1123.003"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/407","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We have 28 chartered councils in the present time.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1124.9,1127.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/408","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I have about 20 other communities that are in","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1127.94,1129.84"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/409","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the formation stages and I'm negotiating with","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1129.84,1131.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/410","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"about another eight or 10 at the present time","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1131.94,1133.9"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/411","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to start councils.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1133.9,1134.75"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/412","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So, we're in the neighborhood of 50 communities","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1134.75,1137.39"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/413","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that we're working with right now.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1137.39,1139.09"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/414","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I have three objectives that I'd like to,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1142.07,1143.86"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/415","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'd like to hit upon","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1143.86,1146.46"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/416","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"during the remainder of my presentation.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1146.46,1149.15"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/417","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And I'm going to pose those in three rhetorical questions.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1149.15,1152.283"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/418","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Rhetorical in the sense that I'm going to ask a question","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1153.498,1156.46"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/419","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and since I've been invited here I'm gonna answer them too.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1156.46,1159.603"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/420","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You may have other answers and I'll certainly leave","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1161.09,1163.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/421","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that up to you and I'll talk to you afterwards about them.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1163.16,1166.55"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/422","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The first one, what are the trends in health promotion?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1166.55,1169.9"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/423","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And I'm gonna take a little different twist to this.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1169.9,1173.92"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/424","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I wanna look at the business trends generally, list those.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1173.92,1178.63"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/425","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And then take a look at how they are impacted","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1178.63,1181.27"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/426","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"or how they impact health promotion at the work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1181.27,1185.333"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/427","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So that's the first thing.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1186.19,1187.78"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/428","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The second thing is, I want to look at why","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1187.78,1190.9"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/429","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"health promotion at the work site?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1190.9,1192.81"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/430","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"As some of you are down there saying,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1192.81,1193.867"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/431","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"Gosh, I belong to programs, I know what this is all about.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1193.867,1197.32"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/432","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"But if we take a look at the trends in the 90s,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1197.32,1200.11"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/433","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"we're gonna have to take a look at maybe redefining","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1200.11,1203.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/434","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"some of those reasons of why we have health promotion","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1203.33,1205.88"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/435","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"at the work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1205.88,1207.44"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/436","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And finally,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1207.44,1208.283"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/437","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"if that's the case how are we gonna institute these things","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1209.82,1214.15"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/438","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"at the work site?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1214.15,1215.52"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/439","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"How are we gonna bring it about?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1215.52,1217.17"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/440","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"How are we gonna put this into action?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1217.17,1219.86"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/441","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Those three things.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1219.86,1221.29"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/442","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Okay the first one, trends.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1221.29,1222.933"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/443","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The first trends that I'd like to just to list","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1224.77,1227.44"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/444","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"are family trends, riper family trends.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1227.44,1230.24"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/445","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"First of all the number of working mothers","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1230.24,1231.99"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/446","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"is gonna continue to rise.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1231.99,1233.37"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/447","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That's nothing new, that's been in the papers,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1233.37,1235.92"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/448","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"it's been in magazines, journals.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1235.92,1237.57"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/449","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The number of working mothers are gonna continue to rise.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1238.44,1241.24"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/450","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Second, the number of dependent elderly","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1241.24,1245.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/451","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"is going to increase, will continue to increase.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1245.94,1249.59"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/452","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The operative word here is dependent.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1249.59,1251.693"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/453","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's gonna be important for health promotion programs, okay?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1252.56,1255.48"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/454","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Dependent not only in the sense of financial dependence","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1255.48,1258.18"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/455","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but also other support types of services","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1258.18,1260.88"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/456","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that they are going to need.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1260.88,1262.28"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/457","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And finally, the time pressures on families","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1263.48,1265.75"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/458","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"will continue to rise especially those with two income,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1265.75,1270.75"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/459","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"two income families.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1271.24,1272.713"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/460","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now how is that going to impact health promotion?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1274.45,1278.01"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/461","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Well there's gonna be more family friendly policies.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1278.01,1281.363"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/462","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They met the media blips on AT\u0026amp;T and what they had done","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1282.56,1286.84"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/463","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"as far as interpreted leave for child rearing.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1286.84,1290.793"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/464","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I think it's just gonna increase.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1295.04,1296.25"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/465","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We're just at the tip of the iceberg right now","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1296.25,1298.96"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/466","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and we're gonna see, we're gonna see leave.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1298.96,1301.61"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/467","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We're gonna see leave both for","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1301.61,1303.89"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/468","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the mother and the father, I think in the future.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1303.89,1306.92"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/469","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So we'll have more family friendly policies.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1306.92,1310.04"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/470","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"More leave for caregivers not only for childcare","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1310.04,1312.528"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/471","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but also for elder care.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1312.528,1315.25"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/472","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That's another issue, it's gonna have to be addressed.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1315.25,1318.64"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/473","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"There's a lot of productivity lost at the work site","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1318.64,1321.01"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/474","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"because we have to deal with what's going on","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1321.01,1322.98"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/475","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"with our parents or our grandparents out there in society.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1322.98,1326.943"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/476","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So both of those issues are going to have to be addressed.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1328.33,1332.0"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/477","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I did a study about four years ago","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1332.0,1333.85"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/478","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and it really wasn't on this topic","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1335.46,1337.228"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/479","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but this sort of came out.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1337.228,1339.74"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/480","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It showed that women still have the responsibility.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1339.74,1343.1"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/481","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And I, my sample came out of corporate executives,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1343.1,1347.63"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/482","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"people in senior management positions","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1347.63,1350.25"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/483","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and it showed that even women in those senior management","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1350.25,1352.9"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/484","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"positions have responsibility for the home.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1352.9,1355.903"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/485","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They had to go home.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1357.31,1358.26"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/486","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They had a cook.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1358.26,1359.093"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/487","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They had to wash.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1359.093,1359.926"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/488","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They had to take care of the kids.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1359.926,1361.55"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/489","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That there isn't that much sharing going on yet.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1363.01,1366.363"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/490","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That research showed that about 35 years of a woman's life","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1367.65,1371.9"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/491","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"is taken up in a caregiving role.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1371.9,1374.7"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/492","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"35 years of prime time of her life","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1374.7,1377.49"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/493","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"is given up in a caregiving role.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1377.49,1379.66"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/494","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now caregiving for the children,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1379.66,1381.973"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/495","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"for her parents","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1382.97,1384.64"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/496","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and for the parents of her spouse.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1384.64,1387.783"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/497","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"35 years, quite a long time.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1389.62,1392.12"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/498","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"This is gonna have to be addressed.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1392.12,1394.09"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/499","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I don't care if they're senior management","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1394.09,1395.53"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/500","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"or they're somewhere on the dock or they're secretary","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1395.53,1397.29"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/501","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"or whatever the case may be.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1397.29,1398.14"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/502","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Whatever their position in that organization is going to be,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1398.14,1401.52"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/503","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they're important to that organization.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1401.52,1403.53"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/504","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They function in that organization.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1403.53,1405.02"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/505","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They have a specific task or duty to, to","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1405.02,1407.6"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/506","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to maintain, to uphold, to get done.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1407.6,1410.66"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/507","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And if they are drawn away because of these things,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1410.66,1413.92"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/508","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"it's gonna lower the productivity of the corporation.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1413.92,1416.57"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/509","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"There's gonna be a growth of childcare options.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1419.52,1423.03"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/510","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You'll have the option of","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1423.03,1425.03"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/511","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"underwriting, the corporation underwriting the cost of","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1425.03,1427.44"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/512","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"off site childcare.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1427.44,1429.53"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/513","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You'll have the option of","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1429.53,1431.15"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/514","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"looking at child and elder care by the way.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1431.15,1433.09"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/515","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Child and elder care","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1433.09,1435.06"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/516","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"within the corporation itself, having their own centers.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1435.06,1437.883"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/517","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"More and more corporations are looking at that possibility.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1438.808,1441.62"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/518","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And then of course you're gonna have the tax exclusion","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1441.62,1444.72"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/519","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"options also where they can take money right off the top.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1444.72,1448.38"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/520","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It isn't taxed but it's able to be,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1448.38,1450.84"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/521","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to be spent for childcare.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1450.84,1453.13"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/522","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And I think eventually for elder care.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1453.13,1455.61"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/523","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What corporations have to realize is","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1455.61,1459.6"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/524","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they are not hiring an employee, they are hiring a family.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1460.7,1464.433"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/525","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They are hiring a family.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1465.41,1466.723"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/526","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Even with healthcare costs,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1468.07,1469.29"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/527","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"when you talk about 40 to 60% of healthcare costs","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1469.29,1471.95"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/528","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"deal with the family,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1473.26,1474.4"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/529","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"deal with the spouse and children at home,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1474.4,1476.18"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/530","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"don't deal with the employee at all.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1476.18,1478.44"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/531","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So your programs have to be geared toward the family.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1478.44,1482.033"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/532","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The next set of trends is the composition of the workforce.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1485.57,1489.183"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/533","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Hispanics will show the fastest growth in the labor force.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1490.38,1493.643"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/534","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Immigrants will have an increasing share","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1494.54,1498.35"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/535","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of the American labor force.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1498.35,1500.163"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/536","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Employment opportunities for the disabled will increase.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1501.48,1504.593"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/537","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Percentage of mothers who work outside the home","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1506.03,1508.83"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/538","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"will continue to rise.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1508.83,1510.123"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/539","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"But overall the growth of the workforce is going to slow","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1511.69,1515.18"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/540","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and jobs will require better educated","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1516.41,1519.38"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/541","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and more highly skilled people.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1519.38,1521.473"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/542","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Those are trends.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1523.17,1524.163"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/543","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Those are trends that are already taking place.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1525.42,1527.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/544","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So how does health promotion impact those trends?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1527.94,1530.48"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/545","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"(page shuffling)","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1530.48,1532.587"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/546","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"First of all there's gonna be more cultural-based approaches","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1532.587,1535.84"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/547","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to programming of the work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1535.84,1537.76"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/548","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Traditionally what happened?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1537.76,1539.67"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/549","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Traditionally we had the vanilla person","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1539.67,1542.08"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/550","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"going into a vanilla room,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1542.08,1544.56"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/551","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"developing a vanilla program","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1544.56,1546.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/552","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and taking it out to the corporation and say,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1546.16,1547.817"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/553","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"Here is my great program, come and participate.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1547.817,1551.88"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/554","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And it just didn't happen.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1551.88,1553.58"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/555","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Oh, sure you got 10 or 15%.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1553.58,1555.56"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/556","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It was 10 or 15% of the committed people","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1555.56,1557.46"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/557","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in your organization.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1557.46,1559.203"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/558","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"(page shuffling)","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1559.203,1561.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/559","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We've shown that we have to be much more","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1561.94,1563.772"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/560","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"culturally sensitive to what's going on at the work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1563.772,1567.583"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/561","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We have to be able to segment our work site population.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1569.6,1573.44"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/562","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Some of those segments may be ethnical.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1573.44,1575.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/563","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Some of those segments may be along age.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1575.94,1579.83"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/564","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Some of them will be sex, male, female.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1579.83,1582.543"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/565","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"When I was growing up in Pennsylvania,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1586.13,1587.7"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/566","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"by the way I am from Pennsylvania.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1587.7,1588.99"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/567","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"When I was growing up in Pennsylvania the,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1588.99,1591.09"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/568","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the kids out of the ghettos in New York city","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1591.93,1594.402"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/569","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"used to come down to Poconos.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1594.402,1596.53"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/570","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And this was like a rehabilitation for them.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1596.53,1598.833"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/571","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They'd bring busloads down to Poconos for two weeks","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1599.86,1602.37"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/572","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and think that perhaps something would change them,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1602.37,1604.5"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/573","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"something miraculous would happen.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1604.5,1606.13"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/574","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"But we all know what happens.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1606.13,1608.1"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/575","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They bust them back into New York city,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1608.1,1610.14"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/576","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"two minutes off the bus they're back in their own culture","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1610.14,1612.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/577","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"doing the same old things.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1612.33,1614.043"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/578","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It didn't work that way.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1615.42,1616.663"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/579","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Corporations do the same thing.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1618.45,1619.76"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/580","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They take an employee and they teach the employee","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1619.76,1621.89"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/581","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"how to cook.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1621.89,1623.22"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/582","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Okay for instance, how to make low fat,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1623.22,1626.2"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/583","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"low cholesterol types of meals.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1626.2,1629.42"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/584","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"But what happens?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1629.42,1630.253"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/585","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They have to go home.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1630.253,1631.64"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/586","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"If they aren't touching those people at home,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1631.64,1633.206"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/587","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the person that actually gets cooking,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1633.206,1635.01"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/588","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the man or the woman that's cooking at home.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1635.01,1637.82"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/589","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What is that individual gonna do?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1637.82,1639.13"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/590","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They may get something good at the work site but","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1639.13,1641.56"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/591","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they're back at home in their own environment.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1641.56,1644.47"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/592","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So we have to look at this cultural diversity.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1644.47,1647.14"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/593","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Bob Allen in the number of years.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1647.14,1648.167"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/594","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And by the way Bob Allen is one of the pioneers,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1648.167,1650.7"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/595","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"if not the pioneer in cultural-based change programs.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1650.7,1653.963"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/596","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"He goes back in the 40s and 50s.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1654.84,1656.793"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/597","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Bob had been dealing with some juvenile delinquents","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1657.67,1661.46"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/598","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in New York city, had a rehabilitation center","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1661.46,1663.65"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/599","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and he used to take these kids out of the Bronx","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1663.65,1665.18"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/600","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and take them into this rehabilitation center","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1665.18,1666.99"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/601","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in New York city.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1666.99,1668.25"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/602","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Do stuff with them, send them back.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1668.25,1669.71"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/603","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And he found out that culturally this isn't working.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1669.71,1672.19"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/604","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So he took his center and placed it","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1672.19,1673.78"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/605","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"right in the Bronx itself.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1673.78,1675.71"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/606","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now that was a dangerous type of move but he did it.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1675.71,1678.13"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/607","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What he found out was that the fastest change,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1678.13,1680.318"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/608","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the best change and the change that doesn't bring on","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1680.318,1683.32"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/609","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the high recidivism rates","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1683.32,1685.32"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/610","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"takes place when you deal not only with the individual,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1685.32,1688.02"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/611","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but also with the individual's culture.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1688.02,1689.97"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/612","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And that's exactly what corporations are gonna have","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1691.67,1693.69"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/613","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to come from.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1693.69,1694.67"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/614","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You're gonna have more one-on-one approaches","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1694.67,1696.51"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/615","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and menu approaches.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1696.51,1698.39"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/616","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Recent article by a (mumbles)","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1698.39,1701.34"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/617","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in the recent, The American journal of Health Promotion","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1702.38,1705.13"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/618","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"certainly reinforced that whole issue.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1706.09,1708.91"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/619","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Whitman Industries in Chicago, Illinois.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1708.91,1711.57"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/620","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Whitman has a peer counseling approach","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1711.57,1714.59"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/621","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to behavior change, to lifestyle change at the work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1714.59,1718.64"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/622","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"People one-on-one helping them,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1718.64,1720.74"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/623","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"help each other make changes.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1720.74,1722.403"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/624","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I brought this up in a meeting about two months ago","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1724.34,1726.25"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/625","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in New York city.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1726.25,1727.083"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/626","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"There was a senior executive from Burlington Industries","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1727.083,1729.35"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/627","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"from North Carolina was there.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1729.35,1731.113"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/628","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I brought this thing up and said the,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1732.44,1734.14"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/629","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the peer, the peer counseling one-on-one might logistically","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1734.14,1737.07"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/630","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"it may be difficult for a large organization,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1737.07,1739.37"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/631","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"50,000, 100,000 people,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1739.37,1740.467"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/632","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'm not sure how we'd be able to work that out.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1740.467,1743.79"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/633","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I just made that comment off the cuff.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1743.79,1745.69"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/634","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"He came up to me afterwards he says,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1745.69,1747.007"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/635","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"There's not gonna be any problem with that.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1747.007,1748.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/636","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What we need to do is take those 15 or 20%","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1748.94,1751.41"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/637","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that are already committed.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1751.41,1753.01"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/638","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Train them, train the trainer so to speak.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1753.01,1754.79"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/639","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Train those people to do the one-on-one counseling","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1754.79,1757.29"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/640","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and eventually we're gonna reach our whole population.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1758.24,1760.6"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/641","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So it is possible to do","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1760.6,1762.04"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/642","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and it's going to have to be done.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1762.04,1764.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/643","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We have to get down in there.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1764.16,1766.54"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/644","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We have to face those people one-on-one","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1766.54,1769.07"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/645","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to help them make changes.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1769.07,1770.547"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/646","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Finally, we increased realization that worker","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1772.12,1774.9"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/647","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"retention is important and that health is part","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1774.9,1778.14"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/648","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of that retention.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1778.14,1779.84"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/649","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You see more and more corporations using","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1779.84,1781.84"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/650","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"health promotion of wellness, using the facilities","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1781.84,1784.44"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/651","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to bring in what they feel are the best workers","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1784.44,1786.76"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/652","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that they can get.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1786.76,1787.65"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/653","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And also then to retain those workers at the work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1787.65,1791.303"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/654","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The next set of trends is what I call impact issues,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1793.22,1796.63"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/655","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"impact issues.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1796.63,1798.48"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/656","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We can call them financial impact issues, in fact.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1798.48,1801.413"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/657","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The cost of workplace substance abuse","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1802.73,1805.15"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/658","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"will continue to be a problem.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1805.15,1806.713"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/659","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Most new workers will be women","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1808.53,1811.4"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/660","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and AIDS cases will continue to rise.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1811.4,1813.824"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/661","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now how do I draw those three together?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1813.824,1816.063"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/662","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Because these three really form","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1817.06,1819.46"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/663","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the financial impact issues of corporations today.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1819.46,1823.31"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/664","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Substance abuse, 1988.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1823.31,1826.103"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/665","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"In 1988, corporations had an increased average of 27%","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1827.08,1832.08"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/666","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in their health insurance parameters.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1832.95,1834.773"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/667","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Half of that increase is due to substance abuse issues","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1835.96,1839.539"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/668","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and mental health issues.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1839.539,1842.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/669","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And of that the majority, the majority of those","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1842.16,1845.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/670","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"were with people between the ages of 14 and 19, 14 and 19.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1847.0,1851.28"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/671","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Do we need to hit the family?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1852.69,1855.01"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/672","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I would think so.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1855.01,1856.419"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/673","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"(mumbling)","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1856.419,1858.53"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/674","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Sure.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1858.53,1860.14"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/675","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"27%, after that was due to,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1860.14,1864.84"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/676","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that increase was due to substance abuse","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1864.84,1867.61"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/677","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and mental health issues.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1867.61,1869.003"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/678","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And majority of those were between the ages of 14 and 19.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1870.5,1875.5"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/679","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The next issue, prenatal care.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1880.82,1882.988"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/680","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Prenatal care, that's how I got women into this.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1882.988,1885.713"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/681","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I said the, at my presentation this afternoon,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1888.31,1891.693"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/682","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"insurance companies today are running on about 1 1/2%","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1892.7,1895.62"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/683","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"profit margins.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1895.62,1896.453"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/684","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"1 1/2% isn't a whole lot","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1896.453,1899.5"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/685","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"especially if you have a premature baby","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1899.5,1901.9"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/686","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that takes a lot of time, a lot of effort","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1901.9,1903.72"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/687","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and a lot of money stuck into it.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1903.72,1905.37"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/688","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The average, the average cost of a birth today","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1906.36,1909.02"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/689","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"is somewhere around $4,300.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1909.02,1910.963"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/690","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The average cost of having premature children","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1912.81,1915.47"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/691","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"could run you $100,000.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1915.47,1917.79"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/692","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"There are cases that have gone up to","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1917.79,1919.21"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/693","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"a half a million dollars","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1919.21,1920.41"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/694","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now when you're running on a half","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1922.11,1924.04"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/695","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"or a percentage and a half profit margin you know","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1924.04,1928.35"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/696","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"if your health care bills are hit with a half","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1928.35,1930.54"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/697","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"a million dollar case, your premiums are gonna face","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1930.54,1934.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/698","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"increases in the following year.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1934.33,1936.59"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/699","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So it's very important to get into prenatal","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1936.59,1939.17"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/700","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"types of programs.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1939.17,1940.72"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/701","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And they work.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1940.72,1942.17"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/702","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They work.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1942.17,1943.003"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/703","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Corporations had borne that out.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1943.003,1945.19"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/704","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"March of Dimes has statistics that show","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1945.19,1948.58"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/705","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that the prenatal programs work at the work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1948.58,1952.913"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/706","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And finally AIDS.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1955.38,1956.513"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/707","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"AIDS is gonna continue to be an impact issue","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1958.24,1961.07"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/708","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"until we can deal with that at the work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1961.07,1966.07"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/709","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"EAPs are gonna continue to rise.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1967.6,1969.63"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/710","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Employee Assistance Programs,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1969.63,1971.47"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/711","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"EAPs are gonna continue to rise in popularity","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1971.47,1974.48"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/712","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"because there'll be dealing with these types of issues","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1974.48,1976.46"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/713","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"specifically substance abuse and mental health issues.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1976.46,1979.213"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/714","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And like I said before, the whole one-on-one counseling","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1980.67,1983.91"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/715","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"approach is going to be, become more popular.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1983.91,1986.863"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/716","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The next set of trends are screening, screening.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1991.23,1994.883"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/717","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Cigarette smoking outside of one's home","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1995.89,1997.93"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/718","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"will continue to be limited.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=1997.93,1999.763"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/719","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"AIDS related, now AIDS related issues","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2001.05,2004.38"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/720","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"will impact the workforce.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2004.38,2006.233"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/721","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What I mean AIDS related issues?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2007.07,2008.7"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/722","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Right to privacy,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2008.7,2009.823"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/723","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"discrimination","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2010.8,2012.51"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/724","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and rights of the non-infected.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2012.51,2014.123"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/725","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Three, the boundaries of corporates, corporate jurisdiction","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2016.02,2020.07"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/726","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"will be defined.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2020.07,2020.983"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/727","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What do I mean by the boundaries of corporate jurisdiction?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2022.19,2024.21"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/728","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"When it comes to health issues,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2024.21,2025.76"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/729","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"there is so far a progression to go","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2027.18,2030.42"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/730","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in having their people do things for them.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2030.42,2033.06"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/731","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That's with any issue","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2033.06,2033.98"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/732","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but specifically we're talking about health today, okay?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2033.98,2036.76"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/733","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Let's take a look at smoking for instance.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2036.76,2039.36"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/734","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You will tell an individual not to smoke on the premises.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2039.36,2041.986"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/735","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You will tell an individual not to smoke","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2041.986,2043.55"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/736","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"outside the premises.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2043.55,2044.54"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/737","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You will tell an individual not to smoke in the parking lot.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2044.54,2046.36"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/738","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"No to smoke in our cars, not to smoke in sad white offices","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2046.36,2050.63"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/739","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and not to smoke at home.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2050.63,2053.11"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/740","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now can we tell an employee not to smoke at home?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2055.217,2057.76"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/741","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I don't know.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2057.76,2058.99"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/742","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Some of them have been, some of this cases have been upheld","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2058.99,2061.74"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/743","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in the law courts.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2061.74,2063.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/744","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Firemen, policemen and some of the people that deal with","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2063.16,2067.28"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/745","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"asbestos because of the increased risk of disease.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2067.28,2072.28"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/746","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"But can Iowa State University do that?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2072.55,2075.68"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/747","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Can they say you can't smoke at home?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2075.68,2077.853"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/748","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Well they can go as far as say you can't smoke","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2078.71,2080.86"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/749","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in this building perhaps","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2080.86,2082.67"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/750","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"or on the grounds or in the company cars","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2082.67,2085.61"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/751","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but I'm not sure about going home.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2085.61,2087.493"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/752","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's the same with nutrition.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2088.61,2090.17"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/753","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We want you to eat right at home.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2090.17,2092.31"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/754","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We're teaching you all these things so make sure","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2092.31,2094.05"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/755","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"when you go home you're eating bean sprouts, no hamburgers.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2094.05,2097.28"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/756","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Lay off the eggs.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2097.28,2098.433"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/757","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"How far can we go?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2100.05,2101.73"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/758","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We don't know yet.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2101.73,2103.32"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/759","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That hasn't been defined.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2103.32,2105.167"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/760","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now what has been defined is this,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2107.138,2109.75"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/761","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"corporations pay for the healthcare bill or a large portion","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2109.75,2114.31"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/762","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of that healthcare bill for the employee.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2114.31,2116.71"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/763","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Should they have a say in how that system is used for abuse?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2116.71,2120.93"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/764","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Yes, I think they should.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2120.93,2123.29"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/765","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"But how far?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2123.29,2124.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/766","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Just how far can we go?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2124.94,2126.5"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/767","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That's going to be defined.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2126.5,2127.85"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/768","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Finally genetic screening by employers will become an issue.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2128.81,2133.09"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/769","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's gonna be found to become an issue because if","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2133.09,2135.37"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/770","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"someone can go have a genetic screening at the work site","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2135.37,2139.32"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/771","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and be turned down for employment perhaps because of that","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2139.32,2142.54"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/772","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"or they could be charged a higher premium for healthcare","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2142.54,2147.37"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/773","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"from that employer.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2147.37,2148.24"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/774","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That hasn't been tested.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2148.24,2149.603"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/775","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So what is the impact on health promotion of screening?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2150.57,2152.89"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/776","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"First of all there's gonna be more policy formulation.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2152.89,2155.65"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/777","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Smoking policies are already","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2155.65,2157.61"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/778","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"are pretty much enforced throughout the United States.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2157.61,2160.07"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/779","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"But you're gonna have more policies on AIDS.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2160.07,2161.84"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/780","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You're gonna have more policies as far as","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2161.84,2163.97"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/781","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"alcohol and substance abuse.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2163.97,2165.893"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/782","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Because of those policies, more employees are going to seek","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2169.27,2172.57"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/783","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the services of the health promotion services","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2172.57,2174.69"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/784","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"within that corporation.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2174.69,2177.03"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/785","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They're gonna access those programs.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2177.03,2179.14"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/786","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"If they can't smoke, hopefully they'll stop smoking","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2179.14,2181.54"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/787","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"getting involved in a smoking cessation program.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2181.54,2183.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/788","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"AIDS?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2184.88,2185.713"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/789","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Well maybe they can learn AIDS education at the work site","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2185.713,2189.32"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/790","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"so a lot of things that can be done through the programs.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2189.32,2193.05"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/791","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Because of the policies of screening","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2193.05,2194.57"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/792","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"more followup is going to be required.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2194.57,2197.47"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/793","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And more verification is gonna be required.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2197.47,2200.4"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/794","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Is that person actually all cigarettes?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2200.4,2202.63"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/795","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Do we have to do this, what's it called, CO2 analyzer test?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2202.63,2206.521"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/796","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"At the end of the year, at the end of two years,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2206.521,2208.48"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/797","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"at the end of three years.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2208.48,2210.09"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/798","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"More followup is gonna be required.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2210.09,2212.67"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/799","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And finally there's gonna be more emphasis","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2212.67,2214.31"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/800","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"on the educational process.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2214.31,2216.153"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/801","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now that is not threatening.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2217.25,2220.32"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/802","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's non-threatening to corporations to be at least","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2220.32,2222.7"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/803","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"be involved in the educational process.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2222.7,2226.583"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/804","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The next set of trends and this is a,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2229.08,2230.66"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/805","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"this is an interesting area is this,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2230.66,2233.1"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/806","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"what I call the senior population.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2233.1,2235.87"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/807","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Life expectancy will continue to rise.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2235.87,2238.61"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/808","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And I think it was last week they came out with the,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2238.61,2242.23"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/809","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"males I believe now live to age 75 rather than 74","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2242.23,2245.58"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/810","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"so we've gone up a year.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2245.58,2246.74"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/811","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And I believe females have too.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2246.74,2248.563"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/812","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"However the rise in life expectancy has not","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2250.6,2254.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/813","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"greatly increased.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2254.16,2255.59"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/814","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It has expanded but not greatly increased.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2255.59,2257.61"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/815","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What has happened is what is known as","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2257.61,2260.04"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/816","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the compression of morbidity.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2260.04,2261.883"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/817","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That means the onset of acute illness has been compressed","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2262.86,2265.8"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/818","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"into fewer years or fewer times or a smaller time span","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2265.8,2269.61"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/819","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"at the end of one's life.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2269.61,2271.61"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/820","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What does that say to us as health promotion professionals?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2271.61,2273.9"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/821","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It says that, \"Yeah, health promotion is working.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2273.9,2276.84"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/822","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We're living a better quality of life.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2276.84,2279.57"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/823","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Up until the time that acute illness hits us.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2279.57,2282.13"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/824","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So years ago it may have been 65 when that, the onset came.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2282.13,2286.05"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/825","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now maybe it's 70, 71, 72, whatever the case may be.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2286.05,2289.96"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/826","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That morbidity issue has been compressed into fewer years.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2289.96,2294.363"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/827","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Fewer workers will take early retirement.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2295.37,2298.803"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/828","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Again research has proven that once an individual retires,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2300.64,2303.713"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/829","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they spend about a year and a half on the golf course.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2303.713,2306.413"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/830","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"After a year and a half they're ready to get back to work,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2307.47,2309.7"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/831","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they get antsy.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2309.7,2310.653"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/832","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"These people are really going to be solid","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2312.21,2315.07"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/833","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"workers for a corporation.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2315.07,2316.89"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/834","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Some of them will not.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2316.89,2318.24"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/835","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Some of them will not take their leave time.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2318.24,2319.533"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/836","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And some of them will not take retirement.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2319.533,2322.4"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/837","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"But working part-time capacities with those organizations","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2322.4,2325.28"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/838","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"as long as they're sharp, they'll be able to function","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2325.28,2327.414"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/839","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"within a certain capacity in corporations.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2327.414,2331.41"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/840","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You'll see more and more","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2331.41,2333.93"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/841","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"corporations rehiring their retirees in the future.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2333.93,2338.023"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/842","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Another reason they're doing that is because","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2338.92,2341.662"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/843","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the workforce actually is slimming down","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2341.662,2344.09"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/844","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"or having fewer and fewer people in the workforce.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2344.09,2346.55"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/845","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The baby boomers, my generation is getting older","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2346.55,2349.08"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/846","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and older and older.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2349.08,2350.123"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/847","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And I hope by the time I'm ready to retire","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2351.1,2352.79"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/848","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"there's gonna be some kind of part-time position for me","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2352.79,2355.32"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/849","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"or else I guess I'll have to create my own.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2355.32,2357.47"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/850","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"But we'll have fewer people down here","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2358.69,2360.19"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/851","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that'll be able to fill those jobs so the retirees","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2360.19,2362.15"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/852","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"are gonna have to fill in.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2362.15,2363.603"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/853","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"More of the workers are going to be employed","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2366.1,2368.47"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/854","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"on a temporary basis.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2368.47,2370.02"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/855","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now what's the impact on health promotion at work?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2370.02,2373.0"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/856","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"As we pointed out before work site programs","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2374.56,2376.6"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/857","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"are gonna have to be much more age specific.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2376.6,2379.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/858","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Again the segmentation of those programs","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2379.94,2382.36"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/859","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"is going to be very important.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2382.36,2385.13"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/860","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"There's gonna be more emphasis on retiree health.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2385.13,2387.833"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/861","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"There's a, I won't name it, there's a corporation in Chicago","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2389.86,2392.51"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/862","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"has 45,000 present employees and has 45,000 retirees.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2392.51,2397.51"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/863","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"One-to-one ratio.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2400.41,2402.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/864","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Can you imagine what their healthcare bills","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2402.33,2404.34"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/865","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"are going through?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2404.34,2405.433"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/866","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You're gonna see also in the future","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2406.34,2407.92"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/867","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that they're gonna come up with a different formula","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2407.92,2409.56"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/868","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"for covering healthcare in retirees.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2409.56,2412.77"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/869","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That they won't be able to afford that type of situation.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2412.77,2415.97"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/870","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That maybe it's gonna be based on percentage of seniority","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2415.97,2418.73"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/871","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that you have in the company,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2418.73,2419.897"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/872","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they'll come up with some type of formula.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2419.897,2422.09"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/873","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"But it's gonna be difficult and am just thinking","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2422.09,2423.85"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/874","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"this corporation of 45, one-to-one.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2423.85,2426.22"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/875","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"As the baby boomers move up, it's gonna be even worse.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2426.22,2429.05"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/876","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Some someday it maybe 30 and 90, 30,000 and 90,000 retirees.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2429.05,2433.803"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/877","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"There's gonna be more emphasis or there has to","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2436.672,2438.37"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/878","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"be more emphasis on preparation for retirement.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2438.37,2440.834"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/879","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That's another issue.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2440.834,2442.393"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/880","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"There has to be more preparation on retirement.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2443.86,2447.73"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/881","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Taking that person at 55, 60, 65, before they retire.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2447.73,2452.07"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/882","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Getting them involved in health promotion programs","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2452.07,2454.21"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/883","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"if they haven't in the past.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2454.21,2456.41"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/884","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Because again, they're going to be picking up","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2456.41,2458.653"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/885","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and they mean the corporations are gonna be picking up","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2458.653,2460.73"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/886","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"this healthcare cost for those retirees.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2460.73,2463.3"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/887","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So again, there's gonna be more emphasis on that.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2463.3,2465.75"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/888","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'm often asked what is an aging worker?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2470.96,2473.72"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/889","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Does anyone know what age?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2473.72,2475.203"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/890","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That is an aging worker, a senior worker.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2476.798,2479.803"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/891","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It really hasn't been defined, it's relative.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2480.736,2482.986"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/892","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We age from the time that we come out of the womb,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2484.59,2487.68"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/893","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I guess it's actually from the time conception we age.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2487.68,2490.07"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/894","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So our body is going through the process of aging.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2490.07,2492.18"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/895","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So is a 25-year-old an aging worker?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2492.18,2494.49"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/896","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Yes, they are.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2494.49,2495.75"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/897","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Is a 65-year-old an aging worker?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2495.75,2497.32"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/898","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Yes, they are.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2497.32,2498.47"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/899","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"But somewhere we have to draw some type of age.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2498.47,2501.15"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/900","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"This is it, this is where an aging worker starts.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2501.15,2504.31"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/901","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And I tend to think that an aging worker","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2504.31,2505.98"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/902","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"starts at the age of 42.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2505.98,2507.843"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/903","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Yeah, some of you are under that, some of you are over that.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2509.22,2512.08"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/904","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"None of us like to be known as aging workers probably.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2512.08,2515.0"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/905","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'm 41, that's why I started at 42.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2515.0,2518.073"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/906","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Next year I'll be 42, so I'll start at 43.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2519.25,2521.64"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/907","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Each year I'll go up.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2521.64,2523.56"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/908","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"There is no, there is no definition of where an aging worker","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2523.56,2527.41"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/909","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"really is.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2527.41,2528.243"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/910","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's all relative but we have to know and we realize that","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2529.08,2532.73"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/911","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"a person at 55 can't necessarily,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2532.73,2534.96"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/912","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and let's talk about physical activity,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2534.96,2536.78"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/913","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"can't necessarily do what a 25-year-old can do.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2536.78,2539.463"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/914","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So we have to look at age categories at the work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2540.68,2544.173"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/915","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The last set of trends","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2545.53,2547.55"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/916","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"is what I call business cycle trends.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2547.55,2549.903"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/917","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Technology will change many of today's familiar jobs,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2551.3,2554.67"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/918","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"there's gonna have to be a lot of retraining","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2554.67,2557.0"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/919","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and additional education.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2557.0,2558.293"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/920","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Workers will continue to be displaced.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2559.98,2562.053"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/921","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The number of self-employed farmers will decline.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2564.25,2566.86"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/922","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You know sometime people don't look at farmers","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2566.86,2569.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/923","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"as workers in our workforce.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2569.33,2571.493"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/924","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The farm is a work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2572.42,2574.42"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/925","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The farm is a work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2574.42,2575.633"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/926","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The employed farmer, the self-employed farmer","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2576.47,2578.76"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/927","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"will continue to decline.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2578.76,2579.93"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/928","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's not by attrition because of retirement.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2579.93,2583.301"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/929","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Where are the farmers going?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2583.301,2585.27"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/930","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They're going into the cities right now","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2585.27,2586.85"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/931","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"or into the towns and taking other jobs.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2586.85,2589.293"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/932","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The service sector will grow more slowly.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2591.23,2594.09"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/933","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now what impact does that have on health promotion?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2594.09,2596.08"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/934","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Well first of all, there's gonna be a further demand","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2596.08,2598.74"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/935","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to keep those productive workers.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2598.74,2600.98"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/936","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"To keep them healthy, to keep them healthy employees.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2600.98,2604.363"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/937","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Second if they're downsizing,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2606.37,2608.153"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/938","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and corporations are downsizing,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2609.68,2611.02"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/939","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they have been for the last couple of years.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2611.02,2613.02"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/940","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Corporate profits again were off this past quarter.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2613.02,2615.783"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/941","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Because of that what's happened?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2616.83,2618.24"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/942","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Well take a look at AT\u0026amp;T, AT\u0026amp;T is looking at downsizing","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2618.24,2621.19"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/943","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"another 6,000 people.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2621.19,2622.971"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/944","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"AT\u0026amp;T has been downsizing since 1983,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2622.971,2626.55"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/945","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"when they went through divestiture.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2626.55,2627.8"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/946","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"IBM, the venerable organization,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2627.8,2630.21"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/947","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I don't know how many thousands of people they downsized.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2630.21,2633.06"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/948","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"If downsizing they're gonna be sensitive","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2635.58,2638.55"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/949","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to separation issues meaning","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2638.55,2640.79"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/950","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they'll have two employees that they're gonna be looking at.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2642.22,2644.4"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/951","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The one employee is gonna be staying with them.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2644.4,2646.22"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/952","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The other employee is gonna be leaving.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2646.22,2648.89"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/953","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"AT\u0026amp;T went through this when they went through divestiture.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2648.89,2651.75"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/954","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They put in the health promotion program at that same time,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2651.75,2654.09"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/955","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they told them they were crazy.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2654.09,2655.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/956","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Why do you wanna get into this while you're going through","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2655.33,2657.82"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/957","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"divestiture and your downsizing, getting rid of people?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2657.82,2662.19"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/958","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"For the reason that number one,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2662.19,2663.58"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/959","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"those employees that are going to be around with us,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2663.58,2665.49"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/960","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"we want them to be healthy employees.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2665.49,2667.12"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/961","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And number two, those employees that","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2667.12,2669.76"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/962","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"are gonna be terminated, we also want them to be healthy,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2669.76,2672.76"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/963","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to be competitive when they get out there in the marketplace","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2672.76,2675.35"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/964","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to get another job.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2675.35,2677.29"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/965","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And you're gonna find that","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2677.29,2678.96"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/966","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"you're gonna be more sensitive in this area.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2678.96,2681.08"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/967","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Valmont Industries the same.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2681.08,2682.69"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/968","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Valmont Industries is, was in agribusiness, still is.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2682.69,2686.06"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/969","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"85% of the business in 1982 was agribusiness,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2686.06,2688.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/970","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Valmont Industries, it's an international company","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2688.94,2691.22"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/971","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in the valley of Nebraska just outside of Omaha.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2691.22,2694.01"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/972","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Over 2000 employees, today they have less than","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2694.01,2697.13"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/973","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"1000 employees and they're only 15% agribusiness.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2697.13,2701.92"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/974","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"When they'd gone through the downsizing","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2701.92,2704.18"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/975","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and the changeover in their business operations,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2704.18,2707.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/976","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they instituted a health promotion program","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2707.16,2709.52"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/977","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"for the same reasons.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2709.52,2711.49"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/978","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They let up over a thousand people go.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2711.49,2713.793"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/979","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And they wanted to make sure if possible","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2715.11,2717.28"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/980","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that these people would be healthy,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2717.28,2719.453"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/981","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"not necessarily happy, but healthy people","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2720.63,2723.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/982","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"once they left the work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2723.33,2725.063"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/983","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You also see that health promotion will be used","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2729.11,2730.83"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/984","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"as an image builder and a prop to attract","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2730.83,2732.775"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/985","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the best employees.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2732.775,2734.48"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/986","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"(pages shuffling)","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2734.48,2737.31"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/987","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Those are some of the trends that I see.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2737.31,2739.37"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/988","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That's the way I see health promotion being impacted","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2739.37,2742.18"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/989","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"by those trends.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2742.18,2744.21"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/990","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What I'd like to do with those in mind is now take a look at","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2744.21,2747.7"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/991","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"why health promotion at the work site have five,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2747.7,2750.41"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/992","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"five different categories.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2750.41,2751.869"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/993","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"(pages shuffling)","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2751.869,2754.702"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/994","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The first one is very easy and it's the most important.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2766.77,2769.563"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/995","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Is for humanitarian, humanistic types of reasons, altruism.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2770.55,2775.52"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/996","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We don't want to see anyone sick.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2775.52,2777.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/997","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We don't want to see anyone unhealthy.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2777.16,2778.78"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/998","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We'd rather see healthy employees.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2778.78,2781.58"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/999","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Top management's the same way.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2781.58,2784.15"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1000","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's amazing how they've been scaled","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2784.15,2786.75"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1001","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but they are basically the same way.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2788.03,2790.18"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1002","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Two, three, maybe four years ago,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2790.18,2792.08"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1003","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"a survey was done on top managers,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2792.08,2794.93"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1004","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"senior management in Fortune 500 companies.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2794.93,2797.327"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1005","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"Why are you involved in health promotion programs","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2797.327,2799.127"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1006","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"at the work site?\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2799.127,2801.03"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1007","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And when I asked people what they thought the response was","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2801.03,2803.5"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1008","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they all said money.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2803.5,2805.22"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1009","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Costs, they wanna drive down healthcare costs.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2805.22,2807.17"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1010","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Well that is a reason but it wasn't the first reason.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2807.17,2811.43"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1011","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The first reason was","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2811.43,2813.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1012","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they were concerned about their employees.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2813.33,2816.25"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1013","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now whether they were concerned from a","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2816.25,2818.15"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1014","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"humanistic point of view or they were concerned","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2818.15,2819.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1015","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"from a business point of view,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2819.94,2821.31"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1016","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they still had a concern for their employees.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2821.31,2823.83"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1017","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The costs, healthcare costs was second.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2823.83,2826.033"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1018","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So altruism, very important.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2827.55,2829.8"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1019","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The mindset has to shift away from money,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2829.8,2831.567"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1020","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"has to shift away from cost benefits,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2831.567,2834.38"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1021","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"has to shift away from cost-effectiveness of programs.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2834.38,2837.4"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1022","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Investments in health care","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2837.4,2839.91"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1023","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"has to be investments in human capital.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2839.91,2842.633"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1024","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"For years and years and years, corporations support oil","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2844.7,2848.4"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1025","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and gas, took care of all the cars and machinery","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2848.4,2852.11"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1026","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and still do it today.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2852.11,2853.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1027","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They saw that.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=2853.94,2854.773"}]},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962","type":"AnnotationPage","label":{"en":["English [Transcript]"]},"items":[{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27962/annotation/1028","type":"Annotation","motivation":"subtitling","body":{"type":"TextualBody","value":"https://d9jk7wjtjpu5g.cloudfront.net/file_transcripts/associated_files/000/027/962/original/AV203918_Health_Promotion_Programs_in_the_90s_a.vtt?1622564850","format":"text/vtt","language":"en"},"target":"https://d9jk7wjtjpu5g.cloudfront.net/file_transcripts/associated_files/000/027/962/original/AV203918_Health_Promotion_Programs_in_the_90s_a.vtt?1622564850"}]},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27963","type":"AnnotationPage","label":{"en":["AV203918_Health_Promotion_Programs_in_the_90s_a.txt [Transcript]"]},"items":[{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077/transcript/27963/annotation/1029","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"- Association for fitness and business. I'd like to welcome you all here tonight and thank you for coming. Before we get started tonight I'd like to take an opportunity to thank our sponsors who have helped us put on our, our lecture series today. And those are the Department of Physical Education and Leisure Studies, The ISU Committee on Lectures which is funded by GSB, The Iowa State Student Health Center and The Iowa State Student Health Advisory Committee. We have with us tonight, Dr. Harold Kaler. This is the third of a, third of a three-part lecture series he's given today. And Dr. Kaler is the executive director of WELCOA, the Wellness Councils of America. And that's based out of Omaha, Nebraska. But before that he was a wellness specialist at the University of Wisconsin-Stevens point, I understand he did a little bit of a running there and he coordinated the National Wellness Conference there from 1978 to 1980. And he was also a health editor, a head health educator here at Iowa state. He was responsible for the wellness programming to the students and the coordinating wellness, coordinating the wellness activities on the campus. Recently he was a Health Promotion Director at Mercy Hospital in Council Bluffs. And most recently was the Executive Director of WELLCOM, the Wellness Council of the Midlands. So I could welcome, doctor welcome.\r\n\r\n- Although I live in Nebraska, my heart is still here in Iowa by the way. I'm not a cornhusker by any stretch of imagination. And I don't have any Nebraska jokes. Likewise I don't have any Iowa State jokes either so. What I'd like to do to start off with before I really get into the text of the maintenance human capital and what I see as far as the vision, the future of health promotion at the work sites specifically, I'd like to make a few comments about health promotion in general. Excuse me, did this thing just fall down by itself? We were joking around today at a dinner, we had dinner down at The Mandarin, that I had given two-topic, two talks today already on health topics that maybe I should take a look at tax actually that's what she said. She had no idea that my first slide was going to be on the 1040 form. The reason I bring this out is because health promotion as much as the 1040 form itself, is very confusing. We're involved in a very confusing field. We're involved in a very confusing time. Health promotion has been wrapped up in this whole field of health care. Because of that it has added to the confusion of health promotion. It's simple when you think about it. What we wanna do is basically get healthy and stay healthy, keep at our top if possible but it doesn't seem to work that way. The process in getting to where we wanna be, in fact the process throughout our lives of getting to where we wanna be is very difficult. We can simply say it's nice to be healthy or it's nice to get healthy however, when we take a look at the process itself, it's very difficult. Along these lines we have a wide diversity as far as what health promotion is all about. Of course here this gentleman has defined it very loosely. It's also a field that a lot of contradictions. We have research that tells us that it's okay to drink caffeine or it's okay to drink decaffeinated coffee and then the next week someone comes out and says, \"Gosh, there's poison in decaf, there's poison in caffeine. That the old brand is fine, the old brand isn't good. That the cholesterol should be at 200, no it should be at 180.\" Very, very confusing at this point. Very, very contradictory. However there are some things that we know right from the base that we shouldn't be doing. Number one we shouldn't be smoking. I mean that's the, the evidence is in, the research has built over the last 20, 25, maybe 30 years that we should not be smoking. We have to keep our blood pressure in check. So there are some things that that we can point to that are very specific and very defined. However on the other hand like I said before, there's a lot of contradiction within the field. So health promotion really is a field of contradictions at the present time. Health promotion is also a field of good news and bad news. The good news is that I have water. Now the good news is that we can be healthy and we try to ,we try to communicate that to everyone. \"Hey, why not be healthy? Be like me. You can improve your health. You can feel a lot better.\" So that's the good news. The bad news is that you have to do it yourself. That I can't do anything for you. So it's a matter of self responsibility. We have to make people realize that it's going to be them that makes changes, that we cannot make those types of changes. When I was involved in higher education back in the 70s in weight control counseling in a university setting, up in Wisconsin by the way. The, I had the people come in to me and basically what they said to me was, \"I weigh 20 pounds over what I should and I want you to take it off for me.\" Just imagine someone coming in and telling you, \"I want you to take weight off for me.\" Well I thought that was a fluke the first time it happened but actually people came in and really implied the fact that I'd be able to do something for them. Take that 20 pounds off of that, 10 pounds off of that, five or 50 or whatever the case may be. I got so cynical about this whole thing, I brought a saw into my office. And every time someone implied that I'd go to the bottom drawer and I'd go ranting and raving with this saw, \"Well where do you want me to cut? Where do you want me to cut?\" The shifting of self responsibility, shifting of responsibility, period. But self responsibility is very important. Good news, bad news. It's also a field of rules and regulations, field of rules and regulations. There are standards out there as far as health is concerned. We know we shouldn't be smoking. We know what the boundaries are as far as our cholesterol is concerned. We know what the range is as far as our blood pressure is concerned. Reminds me of the time, I don't know if you've, you've heard the story about Moses coming down off the mountain. He has the tablets under his arms and he's walking down, he has this very solemn look on his face. And the throngs are before him, they're facing him and they're just waiting for Moses to say something. Moses looks at them and says, \"You know I got some good news and I got some bad news. The good news is I got them down to 10. The bad news is adultery is one of them.\" And health promotion is basically the same way. We're looking for ways that we can use our vices. We're looking for ways that we can use our vices. I love ice cream. How many love ice cream? I love ice cream. I love the rich stuff you know. I don't need it. I confess I don't need it but I really love it. And I would love to have something or someone say to me, \"It's okay to eat all that nice, rich, fatty ice cream.\" And that's only human. We're all looking for that scapegoat so to speak of those vices. Of those vices, of those rules and regulations. We know what they are. We need to build ourselves around them. So health promotion, a field of rules and regulations. Health promotion is reduction of risk factors. That's what we're really working for. It's a lifelong commitment. It's not something that can be done overnight, in a day, in an hour or in a year. It's lifelong. It starts from the time we appear on earth to the time that we die. And it's kind of strange because we're working on these things over our lives. If we're sedentary, we try to work on being more active. If we don't eat good, we try to be more nutritious in the way we eat. If we don't drink enough water, we try to drink more water. So, year after year after year. Unfortunately, you know the unfortunate thing is we don't live forever. We're working, we're working all of a sudden it comes our time. But that isn't the important thing. We're all gonna die sometime. The important thing is the quality of life that we have while we're around. The quality of life that we have while we're living right here on earth. And that's what health promotion is all about. Can everyone see that by the way? I'm sorry I can't make it any bigger. We also create our own risk factors. We're a great society to create our own risk factors. The Wall Street Journal about three years ago came out with a bunch of risk factors. One of them I like to, I like to use as an example is called carditis, C-A-R-D-I-T-I-S. Basically what they said, it's an inflammation of the hip especially for the males because they, I don't, carry their wallets in their pockets, in their hip pockets. And they had so many cards in there it would weigh them down, they become inflamed. They said the easiest way to get rid of that was to pay cash, get rid of their credit cards. But it just points out the fact that we create our own risk factors here in the United States, all over the world. Health promotion is also optimistic. We need to be optimistic about whatever we do. And you'll see that when we start talking about the corporations. There's a story about a, a young little girl that went to play baseball. She took her baseball out into the field. And she was the most optimistic person. She wanted to be the best baseball player there was and she told herself, \"I am the best. I am the best.\" And she'd go out there and she'd throw the ball from here. Strike one, she missed. That didn't daunt her. She had this high resolution, she really wanted to be the best ball, baseball player in the world and her face was showing. She picked up the ball again, she threw it up in the air. She took another swing and she missed again, strike two. Now she's showing a little concern but not a whole lot. She picked that ball and she says, \"I am the greatest baseball player in the world.\" She threw up the ball. She took a swing, strike three, she missed. She took a look at the ball on the ground. She had a big grin on her face, she looks up in the air and she says, \"You know, I'm a hell of a pitcher.\" And that's what we need to do. That's what health promotion is all about. There's a silver lining in every cloud. We need to be optimistic, be able to pick ourselves up and to pick up those other people especially if we're involved in the field. And finally health promotion is a process. Health promotion is a process. It starts like I said at the time we, we are put here on this earth to the time that we die. And we're continuously making changes, continuously making changes. Our bodies are continuously making changes. So we're involved in this whole process. We want to be better than we are at the, at the present time. Reminds me of a, I guess a philosopher theologian, Lord Alfred North Whitehead was a venerable actually scientist for many years. Sort of gave up that profession later on in life and became a theologian and a philosopher. He, he as most philosophers and theologians who was looking for the true answer of, what is God? What is God? He was able to come up with a theory called Process Theology and Theology of the Organisms. Basically put simply is this, let's define water as two parts of hydrogen and one part of oxygen. And as these are coming together, there's still hydrogen and oxygen, still hydrogen and oxygen but when this happens and they touch that's when water takes place. Well he wasn't able to explain that so he called that God, okay? And that's how he got to Process Theology. Now I think we can, we can understand. And we can explain the process of wellness, of health promotion, of getting ourselves healthy. I'm gonna leave you just with one thing before we launch into the body of this. Whitehead saw God as a process, We see wellness as a process therefore God is. I leave you with that to think about. I'm not proposing anything but just to think about it. What I'd like to do before I tell you what, what the objectives are that I'd like to accomplish tonight is give you a little background of the Wellness Councils of America and wellness councils per se. I think that will help clarify where I'll be coming from in this presentation. The Wellness Councils of America was actually born in 1982. The first one was Council of United States put together in Omaha, Nebraska. Four CEOs, four CEOs of leading organizations, leading corporations in Omaha got together and decided they wanted to do something with the rising healthcare costs. We had a cost-containment coalition in Omaha at that time but it was really more of a band-aid they felt, more a short-term approach. What they felt we needed to do was really take a look at long-term lifestyle enhancement of our employees. They weren't concerned about what was gonna happen in two years or in five years or 10 years, they felt it was gonna take 15 maybe even 20 years till they felt the impact in their corporations to try and get these people helping and helping maintain their health at the work site. So they put together the Wellness Council of the Midlands with the mission to promote wellness at the work site. During this, this period of time the National Press got a hold of the Newsweek, Good Morning America and they advertised what was going on in Omaha at that time. Soon communities throughout the United States were giving calls into Omaha wanting to replicate this in communities in cities. So Bill Kizer who was the chairman of the Board of the Wellness Council of Midlands is now chairing the Board of the Wellness Councils of America. Was also a member of the Health Insurance Association of America. Bill got HIAA to buy into this whole concept and help go around and start wellness councils throughout the United States. So, the first 11 and 12 wellness councils that we had, eight of them were insurance-based. In other words they started with insurance competence. The four law organization, the Wellness Councils of America was put together and kicked off in July of 1987 in Omaha, Nebraska. I'm often asked, not too much here in the Midwest as much on the Coast, \"Why Omaha, Nebraska?\" As I told my other two presentations you don't have a great reputation. I'd love, I told them I'd love to go to Cleveland because we can kick each other around I guess but there were three reasons why we went Omaha. The first one and this probably isn't a good reason but it's a pretty important reason. Both Bill Kizer, the chairman of the board and myself lived in Omaha at the time and we had no intention of moving at that point. If the money came through in some other segment, we probably would. But the second reason was that the original council, the Wellness Council of the Midlands was founded in Omaha, Nebraska. And we felt it'd be nice to have the national organization side-by-side with the original council. Again that was a good enough reason but not the main reason why we stayed there. The main reason was, the Peter Kiewit Foundation in Omaha, Nebraska gave us half the money and they wanted us to spend the money in Omaha, Nebraska. So that's where we stayed. We didn't have to convince the HIAA that we needed to move out of Washington. Now we keep a presence in Washington. I have a person on retainer in Washington that keeps us up to date on what's going on the hill. And also with other national organizations that are located in Washington. Today, 1990, what are we all about? Well we're a non-profit organization with a mission to number one, to start wellness councils throughout the United States. And number two, to provide services and products to those councils once they are chartered with us. Local wellness councils basically are highly autonomous units. We have one that's just starting out down in Des Moines. Some of the ones in this area, we have one that's gonna be kicked off in Chicago. We have the one in Omaha, one in Lincoln, one in Minneapolis. So the Midwest has a number of representatives here in this area. But again like I said, they're highly autonomous units but they belong to this national network. And that's what wellness councils are all about. Most of them are corporate driven. They have corporate memberships. If you wanna belong to the council, you pay dues to that local council. And for that dues and you are provided services and products to help you with your programs at the work site. We have 28 chartered councils in the present time. I have about 20 other communities that are in the formation stages and I'm negotiating with about another eight or 10 at the present time to start councils. So, we're in the neighborhood of 50 communities that we're working with right now. I have three objectives that I'd like to, I'd like to hit upon during the remainder of my presentation. And I'm going to pose those in three rhetorical questions. Rhetorical in the sense that I'm going to ask a question and since I've been invited here I'm gonna answer them too. You may have other answers and I'll certainly leave that up to you and I'll talk to you afterwards about them. The first one, what are the trends in health promotion? And I'm gonna take a little different twist to this. I wanna look at the business trends generally, list those. And then take a look at how they are impacted or how they impact health promotion at the work site. So that's the first thing. The second thing is, I want to look at why health promotion at the work site? As some of you are down there saying, \"Gosh, I belong to programs, I know what this is all about.\" But if we take a look at the trends in the 90s, we're gonna have to take a look at maybe redefining some of those reasons of why we have health promotion at the work site. And finally, if that's the case how are we gonna institute these things at the work site? How are we gonna bring it about? How are we gonna put this into action? Those three things. Okay the first one, trends. The first trends that I'd like to just to list are family trends, riper family trends. First of all the number of working mothers is gonna continue to rise. That's nothing new, that's been in the papers, it's been in magazines, journals. The number of working mothers are gonna continue to rise. Second, the number of dependent elderly is going to increase, will continue to increase. The operative word here is dependent. It's gonna be important for health promotion programs, okay? Dependent not only in the sense of financial dependence but also other support types of services that they are going to need. And finally, the time pressures on families will continue to rise especially those with two income, two income families. Now how is that going to impact health promotion? Well there's gonna be more family friendly policies. They met the media blips on AT\u0026T and what they had done as far as interpreted leave for child rearing. I think it's just gonna increase. We're just at the tip of the iceberg right now and we're gonna see, we're gonna see leave. We're gonna see leave both for the mother and the father, I think in the future. So we'll have more family friendly policies. More leave for caregivers not only for childcare but also for elder care. That's another issue, it's gonna have to be addressed. There's a lot of productivity lost at the work site because we have to deal with what's going on with our parents or our grandparents out there in society. So both of those issues are going to have to be addressed. I did a study about four years ago and it really wasn't on this topic but this sort of came out. It showed that women still have the responsibility. And I, my sample came out of corporate executives, people in senior management positions and it showed that even women in those senior management positions have responsibility for the home. They had to go home. They had a cook. They had to wash. They had to take care of the kids. That there isn't that much sharing going on yet. That research showed that about 35 years of a woman's life is taken up in a caregiving role. 35 years of prime time of her life is given up in a caregiving role. Now caregiving for the children, for her parents and for the parents of her spouse. 35 years, quite a long time. This is gonna have to be addressed. I don't care if they're senior management or they're somewhere on the dock or they're secretary or whatever the case may be. Whatever their position in that organization is going to be, they're important to that organization. They function in that organization. They have a specific task or duty to, to to maintain, to uphold, to get done. And if they are drawn away because of these things, it's gonna lower the productivity of the corporation. There's gonna be a growth of childcare options. You'll have the option of underwriting, the corporation underwriting the cost of off site childcare. You'll have the option of looking at child and elder care by the way. Child and elder care within the corporation itself, having their own centers. More and more corporations are looking at that possibility. And then of course you're gonna have the tax exclusion options also where they can take money right off the top. It isn't taxed but it's able to be, to be spent for childcare. And I think eventually for elder care. What corporations have to realize is they are not hiring an employee, they are hiring a family. They are hiring a family. Even with healthcare costs, when you talk about 40 to 60% of healthcare costs deal with the family, deal with the spouse and children at home, don't deal with the employee at all. So your programs have to be geared toward the family. The next set of trends is the composition of the workforce. Hispanics will show the fastest growth in the labor force. Immigrants will have an increasing share of the American labor force. Employment opportunities for the disabled will increase. Percentage of mothers who work outside the home will continue to rise. But overall the growth of the workforce is going to slow and jobs will require better educated and more highly skilled people. Those are trends. Those are trends that are already taking place. So how does health promotion impact those trends? First of all there's gonna be more cultural-based approaches to programming of the work site. Traditionally what happened? Traditionally we had the vanilla person going into a vanilla room, developing a vanilla program and taking it out to the corporation and say, \"Here is my great program, come and participate.\" And it just didn't happen. Oh, sure you got 10 or 15%. It was 10 or 15% of the committed people in your organization. We've shown that we have to be much more culturally sensitive to what's going on at the work site. We have to be able to segment our work site population. Some of those segments may be ethnical. Some of those segments may be along age. Some of them will be sex, male, female. When I was growing up in Pennsylvania, by the way I am from Pennsylvania. When I was growing up in Pennsylvania the, the kids out of the ghettos in New York city used to come down to Poconos. And this was like a rehabilitation for them. They'd bring busloads down to Poconos for two weeks and think that perhaps something would change them, something miraculous would happen. But we all know what happens. They bust them back into New York city, two minutes off the bus they're back in their own culture doing the same old things. It didn't work that way. Corporations do the same thing. They take an employee and they teach the employee how to cook. Okay for instance, how to make low fat, low cholesterol types of meals. But what happens? They have to go home. If they aren't touching those people at home, the person that actually gets cooking, the man or the woman that's cooking at home. What is that individual gonna do? They may get something good at the work site but they're back at home in their own environment. So we have to look at this cultural diversity. Bob Allen in the number of years. And by the way Bob Allen is one of the pioneers, if not the pioneer in cultural-based change programs. He goes back in the 40s and 50s. Bob had been dealing with some juvenile delinquents in New York city, had a rehabilitation center and he used to take these kids out of the Bronx and take them into this rehabilitation center in New York city. Do stuff with them, send them back. And he found out that culturally this isn't working. So he took his center and placed it right in the Bronx itself. Now that was a dangerous type of move but he did it. What he found out was that the fastest change, the best change and the change that doesn't bring on the high recidivism rates takes place when you deal not only with the individual, but also with the individual's culture. And that's exactly what corporations are gonna have to come from. You're gonna have more one-on-one approaches and menu approaches. Recent article by a in the recent, The American journal of Health Promotion certainly reinforced that whole issue. Whitman Industries in Chicago, Illinois. Whitman has a peer counseling approach to behavior change, to lifestyle change at the work site. People one-on-one helping them, help each other make changes. I brought this up in a meeting about two months ago in New York city. There was a senior executive from Burlington Industries from North Carolina was there. I brought this thing up and said the, the peer, the peer counseling one-on-one might logistically it may be difficult for a large organization, 50,000, 100,000 people, I'm not sure how we'd be able to work that out. I just made that comment off the cuff. He came up to me afterwards he says, \"There's not gonna be any problem with that. What we need to do is take those 15 or 20% that are already committed. Train them, train the trainer so to speak. Train those people to do the one-on-one counseling and eventually we're gonna reach our whole population. So it is possible to do and it's going to have to be done. We have to get down in there. We have to face those people one-on-one to help them make changes.\" Finally, we increased realization that worker retention is important and that health is part of that retention. You see more and more corporations using health promotion of wellness, using the facilities to bring in what they feel are the best workers that they can get. And also then to retain those workers at the work site. The next set of trends is what I call impact issues, impact issues. We can call them financial impact issues, in fact. The cost of workplace substance abuse will continue to be a problem. Most new workers will be women and AIDS cases will continue to rise. Now how do I draw those three together? Because these three really form the financial impact issues of corporations today. Substance abuse, 1988. In 1988, corporations had an increased average of 27% in their health insurance parameters. Half of that increase is due to substance abuse issues and mental health issues. And of that the majority, the majority of those were with people between the ages of 14 and 19, 14 and 19. Do we need to hit the family? I would think so. Sure. 27%, after that was due to, that increase was due to substance abuse and mental health issues. And majority of those were between the ages of 14 and 19. The next issue, prenatal care. Prenatal care, that's how I got women into this. I said the, at my presentation this afternoon, insurance companies today are running on about 1 1/2% profit margins. 1 1/2% isn't a whole lot especially if you have a premature baby that takes a lot of time, a lot of effort and a lot of money stuck into it. The average, the average cost of a birth today is somewhere around $4,300. The average cost of having premature children could run you $100,000. There are cases that have gone up to a half a million dollars Now when you're running on a half or a percentage and a half profit margin you know if your health care bills are hit with a half a million dollar case, your premiums are gonna face increases in the following year. So it's very important to get into prenatal types of programs. And they work. They work. Corporations had borne that out. March of Dimes has statistics that show that the prenatal programs work at the work site. And finally AIDS. AIDS is gonna continue to be an impact issue until we can deal with that at the work site. EAPs are gonna continue to rise. Employee Assistance Programs, EAPs are gonna continue to rise in popularity because there'll be dealing with these types of issues specifically substance abuse and mental health issues. And like I said before, the whole one-on-one counseling approach is going to be, become more popular. The next set of trends are screening, screening. Cigarette smoking outside of one's home will continue to be limited. AIDS related, now AIDS related issues will impact the workforce. What I mean AIDS related issues? Right to privacy, discrimination and rights of the non-infected. Three, the boundaries of corporates, corporate jurisdiction will be defined. What do I mean by the boundaries of corporate jurisdiction? When it comes to health issues, there is so far a progression to go in having their people do things for them. That's with any issue but specifically we're talking about health today, okay? Let's take a look at smoking for instance. You will tell an individual not to smoke on the premises. You will tell an individual not to smoke outside the premises. You will tell an individual not to smoke in the parking lot. No to smoke in our cars, not to smoke in sad white offices and not to smoke at home. Now can we tell an employee not to smoke at home? I don't know. Some of them have been, some of this cases have been upheld in the law courts. Firemen, policemen and some of the people that deal with asbestos because of the increased risk of disease. But can Iowa State University do that? Can they say you can't smoke at home? Well they can go as far as say you can't smoke in this building perhaps or on the grounds or in the company cars but I'm not sure about going home. It's the same with nutrition. We want you to eat right at home. We're teaching you all these things so make sure when you go home you're eating bean sprouts, no hamburgers. Lay off the eggs. How far can we go? We don't know yet. That hasn't been defined. Now what has been defined is this, corporations pay for the healthcare bill or a large portion of that healthcare bill for the employee. Should they have a say in how that system is used for abuse? Yes, I think they should. But how far? Just how far can we go? That's going to be defined. Finally genetic screening by employers will become an issue. It's gonna be found to become an issue because if someone can go have a genetic screening at the work site and be turned down for employment perhaps because of that or they could be charged a higher premium for healthcare from that employer. That hasn't been tested. So what is the impact on health promotion of screening? First of all there's gonna be more policy formulation. Smoking policies are already are pretty much enforced throughout the United States. But you're gonna have more policies on AIDS. You're gonna have more policies as far as alcohol and substance abuse. Because of those policies, more employees are going to seek the services of the health promotion services within that corporation. They're gonna access those programs. If they can't smoke, hopefully they'll stop smoking getting involved in a smoking cessation program. AIDS? Well maybe they can learn AIDS education at the work site so a lot of things that can be done through the programs. Because of the policies of screening more followup is going to be required. And more verification is gonna be required. Is that person actually all cigarettes? Do we have to do this, what's it called, CO2 analyzer test? At the end of the year, at the end of two years, at the end of three years. More followup is gonna be required. And finally there's gonna be more emphasis on the educational process. Now that is not threatening. It's non-threatening to corporations to be at least be involved in the educational process. The next set of trends and this is a, this is an interesting area is this, what I call the senior population. Life expectancy will continue to rise. And I think it was last week they came out with the, males I believe now live to age 75 rather than 74 so we've gone up a year. And I believe females have too. However the rise in life expectancy has not greatly increased. It has expanded but not greatly increased. What has happened is what is known as the compression of morbidity. That means the onset of acute illness has been compressed into fewer years or fewer times or a smaller time span at the end of one's life. What does that say to us as health promotion professionals? It says that, \"Yeah, health promotion is working. We're living a better quality of life. Up until the time that acute illness hits us.\" So years ago it may have been 65 when that, the onset came. Now maybe it's 70, 71, 72, whatever the case may be. That morbidity issue has been compressed into fewer years. Fewer workers will take early retirement. Again research has proven that once an individual retires, they spend about a year and a half on the golf course. After a year and a half they're ready to get back to work, they get antsy. These people are really going to be solid workers for a corporation. Some of them will not. Some of them will not take their leave time. And some of them will not take retirement. But working part-time capacities with those organizations as long as they're sharp, they'll be able to function within a certain capacity in corporations. You'll see more and more corporations rehiring their retirees in the future. Another reason they're doing that is because the workforce actually is slimming down or having fewer and fewer people in the workforce. The baby boomers, my generation is getting older and older and older. And I hope by the time I'm ready to retire there's gonna be some kind of part-time position for me or else I guess I'll have to create my own. But we'll have fewer people down here that'll be able to fill those jobs so the retirees are gonna have to fill in. More of the workers are going to be employed on a temporary basis. Now what's the impact on health promotion at work? As we pointed out before work site programs are gonna have to be much more age specific. Again the segmentation of those programs is going to be very important. There's gonna be more emphasis on retiree health. There's a, I won't name it, there's a corporation in Chicago has 45,000 present employees and has 45,000 retirees. One-to-one ratio. Can you imagine what their healthcare bills are going through? You're gonna see also in the future that they're gonna come up with a different formula for covering healthcare in retirees. That they won't be able to afford that type of situation. That maybe it's gonna be based on percentage of seniority that you have in the company, they'll come up with some type of formula. But it's gonna be difficult and am just thinking this corporation of 45, one-to-one. As the baby boomers move up, it's gonna be even worse. Some someday it maybe 30 and 90, 30,000 and 90,000 retirees. There's gonna be more emphasis or there has to be more emphasis on preparation for retirement. That's another issue. There has to be more preparation on retirement. Taking that person at 55, 60, 65, before they retire. Getting them involved in health promotion programs if they haven't in the past. Because again, they're going to be picking up and they mean the corporations are gonna be picking up this healthcare cost for those retirees. So again, there's gonna be more emphasis on that. I'm often asked what is an aging worker? Does anyone know what age? That is an aging worker, a senior worker. It really hasn't been defined, it's relative. We age from the time that we come out of the womb, I guess it's actually from the time conception we age. So our body is going through the process of aging. So is a 25-year-old an aging worker? Yes, they are. Is a 65-year-old an aging worker? Yes, they are. But somewhere we have to draw some type of age. This is it, this is where an aging worker starts. And I tend to think that an aging worker starts at the age of 42. Yeah, some of you are under that, some of you are over that. None of us like to be known as aging workers probably. I'm 41, that's why I started at 42. Next year I'll be 42, so I'll start at 43. Each year I'll go up. There is no, there is no definition of where an aging worker really is. It's all relative but we have to know and we realize that a person at 55 can't necessarily, and let's talk about physical activity, can't necessarily do what a 25-year-old can do. So we have to look at age categories at the work site. The last set of trends is what I call business cycle trends. Technology will change many of today's familiar jobs, there's gonna have to be a lot of retraining and additional education. Workers will continue to be displaced. The number of self-employed farmers will decline. You know sometime people don't look at farmers as workers in our workforce. The farm is a work site. The farm is a work site. The employed farmer, the self-employed farmer will continue to decline. It's not by attrition because of retirement. Where are the farmers going? They're going into the cities right now or into the towns and taking other jobs. The service sector will grow more slowly. Now what impact does that have on health promotion? Well first of all, there's gonna be a further demand to keep those productive workers. To keep them healthy, to keep them healthy employees. Second if they're downsizing, and corporations are downsizing, they have been for the last couple of years. Corporate profits again were off this past quarter. Because of that what's happened? Well take a look at AT\u0026T, AT\u0026T is looking at downsizing another 6,000 people. AT\u0026T has been downsizing since 1983, when they went through divestiture. IBM, the venerable organization, I don't know how many thousands of people they downsized. If downsizing they're gonna be sensitive to separation issues meaning they'll have two employees that they're gonna be looking at. The one employee is gonna be staying with them. The other employee is gonna be leaving. AT\u0026T went through this when they went through divestiture. They put in the health promotion program at that same time, they told them they were crazy. Why do you wanna get into this while you're going through divestiture and your downsizing, getting rid of people? For the reason that number one, those employees that are going to be around with us, we want them to be healthy employees. And number two, those employees that are gonna be terminated, we also want them to be healthy, to be competitive when they get out there in the marketplace to get another job. And you're gonna find that you're gonna be more sensitive in this area. Valmont Industries the same. Valmont Industries is, was in agribusiness, still is. 85% of the business in 1982 was agribusiness, Valmont Industries, it's an international company in the valley of Nebraska just outside of Omaha. Over 2000 employees, today they have less than 1000 employees and they're only 15% agribusiness. When they'd gone through the downsizing and the changeover in their business operations, they instituted a health promotion program for the same reasons. They let up over a thousand people go. And they wanted to make sure if possible that these people would be healthy, not necessarily happy, but healthy people once they left the work site. You also see that health promotion will be used as an image builder and a prop to attract the best employees. Those are some of the trends that I see. That's the way I see health promotion being impacted by those trends. What I'd like to do with those in mind is now take a look at why health promotion at the work site have five, five different categories. The first one is very easy and it's the most important. Is for humanitarian, humanistic types of reasons, altruism. We don't want to see anyone sick. We don't want to see anyone unhealthy. We'd rather see healthy employees. Top management's the same way. It's amazing how they've been scaled but they are basically the same way. Two, three, maybe four years ago, a survey was done on top managers, senior management in Fortune 500 companies. \"Why are you involved in health promotion programs at the work site?\" And when I asked people what they thought the response was they all said money. Costs, they wanna drive down healthcare costs. Well that is a reason but it wasn't the first reason. The first reason was they were concerned about their employees. Now whether they were concerned from a humanistic point of view or they were concerned from a business point of view, they still had a concern for their employees. The costs, healthcare costs was second. So altruism, very important. The mindset has to shift away from money, has to shift away from cost benefits, has to shift away from cost-effectiveness of programs. Investments in health care has to be investments in human capital. For years and years and years, corporations support oil and gas, took care of all the cars and machinery and still do it today. They saw that.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116077#t=0.0,2859.432"}]}]},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078","type":"Canvas","label":{"en":["Media File 2 of 2 - AV203918_Health_Promotion_Programs_in_the_90s_b.mp3"]},"duration":1301.448,"width":640,"height":40,"thumbnail":[{"id":"https://d9jk7wjtjpu5g.cloudfront.net/collection_resource_files/thumbnails/000/116/078/small/lecture.png?1622564854","type":"Image","format":"image/png"}],"items":[{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/content/1","type":"AnnotationPage","items":[{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/content/2/annotation/1","type":"Annotation","motivation":"painting","body":{"id":"https://aviary-p-iastate.s3.wasabisys.com/collection_resource_files/resource_files/000/116/078/original/AV203918_Health_Promotion_Programs_in_the_90s_b.mp3?1622564854","type":"Audio","format":"audio/mpeg","duration":1301.448,"width":640,"height":40},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078","metadata":[]}]}],"annotations":[{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964","type":"AnnotationPage","label":{"en":["AV203918_Health_Promotion_Programs_in_the_90s_b.vtt [Transcript]"]},"items":[{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/1","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\u003cstrong\u003e Narrator:\u003c/strong\u003e Dates and years ago, their response to us,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=5.15,8.067"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/2","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"Well, we raised the salary,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=8.067,9.617"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/3","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"we gave these types of benefits,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=9.617,11.147"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/4","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"we let them do this,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=11.147,12.163"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/5","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"we let them do that, vacation, sick days.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=12.163,13.81"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/6","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So awesome, yeah.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=13.81,14.66"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/7","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What about the health of that employee?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=15.54,16.99"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/8","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What did you do for that?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=16.99,18.037"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/9","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"Well, we gave them health insurance.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=18.037,21.01"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/10","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Well, that's for illness.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=21.01,22.4"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/11","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What'd you do for health?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=22.4,23.663"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/12","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They did nothing.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=24.77,26.38"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/13","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They defer maintenance on their human capital.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=26.38,29.26"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/14","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Today, health promotion is a way to take care","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=29.26,32.44"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/15","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of the maintenance of their human capital.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=32.44,34.953"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/16","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Not only that, but they allow their human capital","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=35.96,38.68"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/17","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to defer the maintenance on themselves","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=38.68,41.66"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/18","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"by building in these lushest benefit packages","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=41.66,44.21"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/19","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"where they're allowed to approve vacation","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=44.21,46.53"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/20","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they're allowed to approve sick days.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=46.53,49.2"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/21","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They disincent employees to be productive.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=49.2,52.543"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/22","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Think about it.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=53.64,55.35"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/23","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The employee is fine,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=55.35,56.417"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/24","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"Yeah I got another five years here","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=56.417,57.777"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/25","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"if I build up all this vacation,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=57.777,60.237"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/26","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"I'm gonna have this pot of gold at the end.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=60.237,63.64"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/27","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So they come day after day,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=63.64,65.837"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/28","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"Oh, God I've got to work again.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=65.837,67.857"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/29","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That's not a productive employee.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=70.14,72.92"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/30","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"My few years given vacation,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=72.92,74.783"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/31","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but if they don't use it","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=77.04,78.19"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/32","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in a year, they'd lose it.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=78.19,79.49"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/33","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"My employees use it.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=80.73,81.993"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/34","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"My employees use it.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=82.86,84.0"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/35","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Don't give them sick days.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=84.0,85.37"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/36","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That's to incent them to be sick,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=85.37,88.32"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/37","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that allows them to defer","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=88.32,89.81"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/38","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the maintenance on themselves.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=89.81,92.37"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/39","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So the first reason is humanistic.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=92.37,95.593"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/40","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I know you probably can't see that out there","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=103.45,105.03"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/41","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but the second reason","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=105.03,106.61"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/42","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"is the impact on the bottom line.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=106.61,108.26"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/43","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So long-term commitments","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=109.97,111.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/44","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"human dynamic doesn't run on a quarterly basis.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=111.16,113.67"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/45","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I know I look at my bottom line on a quarterly basis too.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=113.67,116.97"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/46","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"In fact, I look at it monthly","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=116.97,118.35"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/47","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"at being a nonprofit organization","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=118.35,120.95"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/48","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but human dynamic does not function","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=120.95,122.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/49","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"on a quarterly basis.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=122.94,123.92"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/50","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They don't make changes that quickly.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=123.92,125.913"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/51","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We have to get away from that.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=126.9,129.13"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/52","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We have to realize that human dynamic","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=129.13,131.22"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/53","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"takes years and years and years to develop.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=131.22,134.35"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/54","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And what we want to do as far as health is concerned","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=134.35,136.53"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/55","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"isn't going to happen overnight","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=136.53,137.88"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/56","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"isn't gonna happen in a three month period.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=137.88,140.14"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/57","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Definitely.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=140.14,141.35"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/58","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's gonna happen five, 10, 15, 20 years down the road.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=141.35,143.86"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/59","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What we want to look for in a corporation","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=143.86,146.0"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/60","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"is a healthy corporation at some time.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=146.0,148.803"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/61","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We have this thing that we have to have it now","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=150.84,153.66"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/62","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"we have to have it now.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=153.66,154.923"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/63","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"This is research actually taken from 1986","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=159.87,163.61"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/64","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"or some of the research that taken from 1986","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=163.61,166.56"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/65","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"there's other much better research that has been done,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=166.56,170.35"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/66","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Johnson Control Data,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=170.35,173.69"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/67","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The Cost Study, Lockheed Study,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=173.69,177.212"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/68","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"AT\u0026amp;T Study.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=177.212,178.75"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/69","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"A lot of research has gone on","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=178.75,180.38"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/70","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"on cost benefit and cost effectiveness","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=180.38,182.13"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/71","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of programs at the work site","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=182.13,183.36"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/72","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but I show you this in 1986, to let you know that,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=183.36,186.97"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/73","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the cost benefit studies","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=186.97,188.14"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/74","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"have been going on for years, years.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=188.14,190.343"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/75","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"If I remember correctly in 1974 or 75","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=192.3,196.98"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/76","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'm not quite sure which, I think was 74","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=196.98,198.98"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/77","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"a Kimberly Clark Corporation started keeping data","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=201.19,205.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/78","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and they've had, or they keep data on an ongoing basis now.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=205.94,209.92"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/79","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So this goes way back, way back.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=209.92,211.593"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/80","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Says it won't tell us","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=221.53,222.55"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/81","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"because there are things that men were not meant to know.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=222.55,226.76"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/82","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"This speaks to the research that we have today.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=226.76,230.24"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/83","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You know, research comes out","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=230.24,232.11"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/84","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"we spend a lot of money, a lot of time,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=232.11,234.07"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/85","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"a lot of energy","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=234.07,234.99"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/86","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and researchers are really into this","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=234.99,237.31"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/87","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and it comes out and the first thing we say,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=237.31,240.227"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/88","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"There is a flaw in it.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=240.227,241.737"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/89","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"There's something wrong with it.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=241.737,244.067"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/90","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"This isn't right.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=244.067,246.097"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/91","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"Oh, this is our clumsy experimental design,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=246.097,248.417"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/92","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"that was experimental.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=248.417,249.727"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/93","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We're always looking at the loopholes in research.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=251.74,254.29"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/94","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We don't wanna do that.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=254.29,255.48"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/95","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We wanna take that research.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=255.48,256.57"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/96","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"All the research, all the research points","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=256.57,259.8"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/97","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in the right direction says we should be doing this.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=259.8,263.2"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/98","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Take that research,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=263.2,265.34"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/99","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"apply it to what you're doing at the work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=265.34,267.21"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/100","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We need to use it extrapolate out of there","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=267.21,269.99"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/101","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"what we can use","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=269.99,270.9"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/102","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"what's gonna be beneficial to us.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=270.9,272.773"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/103","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You know, some of the Native Americans","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=273.66,275.86"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/104","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"down in the Southwest had a good idea.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=275.86,277.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/105","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"This is a story told about,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=277.94,279.69"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/106","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"a native American and a white person.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=279.69,281.54"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/107","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The white person sort of threw a pebble in the lake","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=282.86,287.47"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/108","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and you know what happens","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=287.47,288.37"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/109","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"when you throw a pebble in the lake","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=288.37,289.43"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/110","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"is you've got all these ripples coming out","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=289.43,291.68"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/111","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and white person was pondering","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=291.68,293.05"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/112","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and pondering and pondering.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=293.05,294.21"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/113","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Why did that happen?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=294.21,295.34"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/114","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"How did that happen?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=295.34,296.79"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/115","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Would it happen again?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=296.79,297.92"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/116","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Why are there ripples?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=297.92,298.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/117","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Why are they only this big?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=298.94,300.76"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/118","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And the story goes on","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=300.76,302.46"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/119","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that he was there for days and days and days","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=302.46,304.06"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/120","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and finally died of starvation","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=304.06,305.57"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/121","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"never came up with an answer.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=306.59,308.04"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/122","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Native American threw the pebble in there","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=309.01,311.77"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/123","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and then same thing happened","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=311.77,313.41"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/124","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and was there for about 30 seconds and said,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=313.41,316.547"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/125","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"I accept it.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=316.547,317.4"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/126","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and walked away and lived.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=317.4,319.36"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/127","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And I think that's where we have to be","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=319.36,321.35"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/128","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"as far as our research is concerned.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=321.35,322.92"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/129","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We have to accept some things.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=322.92,325.193"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/130","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now I'm not saying we shouldn't do research.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=326.54,329.14"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/131","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'm saying, let's take the research that we have","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=329.14,330.96"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/132","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and use it properly.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=330.96,332.243"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/133","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The third area is to maximize","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=341.75,343.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/134","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the appropriate utilization of healthcare services.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=343.16,346.273"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/135","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We've got to stop throwing money at it.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=348.17,350.12"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/136","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Money is necessary,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=351.47,352.38"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/137","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but we gotta stop throwing money at it.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=352.38,354.25"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/138","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"There's much more to it than that.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=354.25,356.353"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/139","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We have to take a look at the consumer education issues.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=357.6,360.63"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/140","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's amazing how many work sites I go to","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=360.63,362.087"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/141","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and they don't have consumer education","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=362.087,363.74"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/142","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"as part of their health promotion program.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=363.74,366.34"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/143","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What's more discerning","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=366.34,367.7"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/144","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"is they don't have consumer education at all.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=367.7,370.373"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/145","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Along with that","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=372.39,373.39"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/146","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"there's a misconception about healthy people.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=373.39,375.5"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/147","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Healthy people don't access the system,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=375.5,378.37"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/148","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that isn't true.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=378.37,379.603"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/149","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Healthy people do access the system.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=380.62,382.963"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/150","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I consider myself healthy.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=384.42,385.9"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/151","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I go to the doctor probably twice a year,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=385.9,388.923"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/152","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"once for an annual physical, preventive,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=391.9,394.253"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/153","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"once for my sinus infection.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=395.12,396.92"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/154","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Every year I get a sinus infection.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=396.92,398.713"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/155","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And of course with a two year old around,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=401.65,403.03"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/156","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"you don't know what you're gonna pick up,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=403.03,404.41"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/157","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"you know how those things go around the reciprocal.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=404.41,406.34"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/158","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You know, he picks it up at daycare","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=406.34,407.76"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/159","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"comes home and gives it to mom","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=407.76,409.053"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/160","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"mom has it dad comes home from the road","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=409.053,411.864"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/161","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"dad doesn't get it, he's lucky.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=411.864,414.22"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/162","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Sunday night, Monday morning","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=414.22,415.8"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/163","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"he's ready to go back out on the road","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=415.8,417.14"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/164","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"he gets it.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=417.14,417.973"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/165","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I've been lucky this time.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=418.99,420.15"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/166","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I don't have anything wrong with me by the way,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=420.15,422.44"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/167","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"during this trip, I love it.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=422.44,425.033"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/168","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I can talk pretty well","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=426.04,427.1"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/169","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'm not sneezing, I'm not blowing my nose","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=427.1,429.63"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/170","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but they do access the system.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=430.75,432.38"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/171","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We gotta stop throwing money at it.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=432.38,434.13"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/172","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We have to look the appropriate utilization","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=434.13,436.02"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/173","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of healthcare services.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=436.02,437.763"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/174","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"By the way there's been a couple of research projects","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=440.426,444.47"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/175","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that have been completed","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=444.47,445.52"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/176","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and some studies and reports","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=445.52,447.03"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/177","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the United States preventive services task force","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=447.03,450.99"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/178","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"recently came out and said,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=450.99,451.957"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/179","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"Listen physicians are a great source of health promotion","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=451.957,456.737"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/180","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"preventive types of services for people","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=456.737,459.047"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/181","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"they can get into health education.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=459.047,461.69"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/182","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The insurer project","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=461.69,462.8"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/183","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that was a three-year multimillion dollar research project","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=462.8,465.65"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/184","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"by the insurance companies said the same thing.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=465.65,468.74"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/185","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We had an article","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=468.74,469.9"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/186","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in the American journal of health promotion","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=469.9,471.167"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/187","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and also in the journal of American Medical Association.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=471.167,475.71"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/188","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Just the issue that I saw yesterday","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=475.71,477.86"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/189","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"about preventive care and physicians role","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=478.8,483.47"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/190","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in preventative care.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=483.47,484.833"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/191","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That is proper utilization","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=485.69,487.63"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/192","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of our health care system.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=487.63,489.363"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/193","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Getting physicians who have credibility,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=491.01,492.76"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/194","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"getting healthcare people that have credibility to talk to,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=492.76,496.54"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/195","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to educate,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=496.54,497.62"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/196","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to make them aware of what's going on.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=497.62,499.713"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/197","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It says since we began","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=510.7,511.59"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/198","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"our corporate stress reduction seminars","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=511.59,513.28"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/199","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"production is down","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=513.28,514.71"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/200","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and no one seems to care.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=514.71,517.23"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/201","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The fourth area is to prove the quality of work environment.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=517.23,520.98"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/202","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And now we're going beyond the traditional types of things.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=520.98,523.48"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/203","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We're going beyond accidents.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=523.48,524.81"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/204","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We're going beyond the well-known air pollutants.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=524.81,529.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/205","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We're going beyond the lighting.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=529.16,530.933"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/206","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We're looking at vending machines.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=532.63,534.383"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/207","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We're looking at food services.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=536.75,538.563"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/208","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We're looking at ergonomic types of issues.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=539.69,541.99"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/209","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"How are we sitting?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=541.99,543.45"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/210","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"How are we standing?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=543.45,545.02"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/211","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"How are we looking at our video display screens?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=545.02,548.893"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/212","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Those types of things have to be looked at along with,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=550.12,553.55"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/213","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the whole corporate environment","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=553.55,555.45"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/214","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the whole organizational structure","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=555.45,557.37"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/215","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"where are the stressors in that structure?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=558.77,561.343"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/216","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And finally,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=562.95,563.783"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/217","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"it says you don't have a slipped disc, Mr. Willoughby,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=572.625,574.75"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/218","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"your suspenders just crisscross the wrong way.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=574.75,577.233"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/219","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The last one, to improve the quality of health care.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=578.89,582.653"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/220","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"There's going to be, there has been,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=584.32,585.74"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/221","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"there's going to continue to be a change","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=585.74,587.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/222","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in the healthcare delivery environment.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=587.33,589.32"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/223","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's going to go from reactive to proactive.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=589.32,592.4"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/224","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Today I had the unique opportunity","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=592.4,594.47"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/225","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of speaking to some people down at your hospital","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=594.47,598.728"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/226","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that I may agree with","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=598.728,601.31"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/227","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and hospitals by and large,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=601.31,603.14"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/228","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"have a tremendous opportunity to impact","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=603.14,607.96"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/229","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the health of the people in this community","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=607.96,609.53"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/230","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in any community actually.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=609.53,611.35"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/231","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They not only deal with illness","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=611.35,612.93"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/232","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that traditionally they did that.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=612.93,614.48"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/233","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They were on the illness side,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=614.48,615.7"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/234","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but now they're into health promotion","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=615.7,617.46"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/235","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and wellness types of things.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=617.46,619.113"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/236","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Maybe they aren't very far here in this hospital.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=620.1,622.11"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/237","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Other hospitals where they're farther along","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=622.11,624.15"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/238","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but they're impacting both sides of the continuum.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=624.15,627.26"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/239","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They're impacting the illness side,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=627.26,628.71"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/240","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"as well as the health side.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=628.71,630.693"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/241","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And through that","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=632.1,632.933"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/242","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"we'll be able to improve","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=632.933,634.58"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/243","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the quality of health care.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=634.58,636.343"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/244","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That's the way I would redefine","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=640.37,642.54"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/245","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"why health promotion at the work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=642.54,644.9"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/246","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So if you take a look at this,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=644.9,647.38"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/247","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"if you take a look at it","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=647.38,648.67"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/248","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"we're not only talking about these glitzy types of things","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=648.67,651.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/249","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"smoking cessation and aerobics and things of that nature,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=651.94,655.01"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/250","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"we're talking about some of that heavier issues.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=655.01,657.41"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/251","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And that's how we accomplished these things.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=658.3,660.5"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/252","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"How do we accomplish them?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=660.5,661.38"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/253","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Through institutionalization integration of those programs","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=661.38,664.92"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/254","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of that health promotion programs and work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=664.92,667.363"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/255","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So how do we institutionalize?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=675.84,677.34"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/256","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Well, first of all, we need a strong program initiator.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=678.6,682.41"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/257","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Someone's gonna carry the ball on that corporation.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=682.41,684.51"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/258","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Hopefully it's gonna be in senior management someplace.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=684.51,687.26"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/259","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The old-","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=688.69,689.523"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/260","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Since I had Chinese food tonight,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=689.523,690.9"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/261","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I can bring this out.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=690.9,692.44"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/262","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The old Chinese adage that leadership is defined as,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=692.44,695.56"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/263","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"finding a parade and jumping in front of it, is true.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=695.56,699.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/264","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The parade is started health promotion and wellness.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=699.33,701.68"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/265","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's amazing how many people are struggling","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=701.68,704.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/266","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to jump in front of it.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=704.16,705.12"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/267","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now they aren't always the right people,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=705.12,707.65"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/268","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but in corporations","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=707.65,708.73"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/269","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"if we can get top management involved","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=708.73,711.8"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/270","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"define that leadership,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=711.8,713.07"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/271","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"it's gonna be very important.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=713.07,714.52"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/272","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's often said there are three types of people.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=716.85,720.203"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/273","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Envision this, we're in a big stadium,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=722.09,725.093"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/274","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"it's a baseball game,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=726.43,727.36"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/275","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"we have 18 players down there.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=727.36,729.283"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/276","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They're the people that make it happen.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=730.7,733.15"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/277","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Okay? Very few, but they make it happen.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=733.15,736.2"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/278","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"As you scan throughout the stadium itself,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=736.2,739.48"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/279","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"there are some people that are watching it happen,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=739.48,743.25"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/280","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"watching it happen,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=743.25,745.362"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/281","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but you know, the vast majority of those people","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=745.362,747.91"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/282","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"are standing around saying,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=747.91,749.057"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/283","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"What happened?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=749.057,749.89"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/284","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"What happened?\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=749.89,750.723"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/285","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Those are the three types of people we have.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=752.17,754.97"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/286","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"But we need to get to those people that make it happen.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=754.97,758.48"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/287","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Next, we need loyal followers.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=758.48,760.66"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/288","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Simple, leadership isn't gonna be able to carry this off.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=760.66,763.88"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/289","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We need someone else that's gonna boost it up.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=763.88,767.06"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/290","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"We also need a solid mission and goals.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=767.06,769.603"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/291","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"How many corporations do all that?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=771.55,773.937"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/292","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"All of them.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=773.937,774.96"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/293","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'd walk into any corporation today","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=774.96,776.82"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/294","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I can go down on that shop floor","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=776.82,778.82"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/295","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"or do a secretary","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=778.82,779.92"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/296","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and I will ask her this question,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=779.92,781.227"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/297","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"What is the mission of this organization?\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=781.227,783.667"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/298","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And I will bet you, I'm not a betting man","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=785.82,788.47"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/299","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'd bring money on this.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=788.47,789.49"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/300","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I bet you, she could not tell me,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=789.49,791.22"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/301","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"or he could not tell me","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=791.22,792.82"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/302","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"what the mission of the organization is.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=792.82,794.82"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/303","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"This is a shame.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=796.22,798.17"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/304","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"This is a travesty in American industry today","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=798.17,801.08"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/305","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that we haven't communicated to our employees","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=802.26,805.46"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/306","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"what the mission of our organization is.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=805.46,807.42"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/307","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"If they don't know the mission","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=807.42,809.21"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/308","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they are lacking three essential factors.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=809.21,812.3"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/309","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Number one, they're lacking a shared vision.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=812.3,814.553"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/310","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That means everyone else is out there doing their own thing.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=815.44,819.1"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/311","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Number two, they're lacking a sense of community.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=819.1,821.743"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/312","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They're not coordinating anything.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=822.86,825.4"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/313","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Productivity is awful low and third, a positive culture.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=825.4,829.8"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/314","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They don't have a positive culture.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=829.8,831.74"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/315","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What is the positive culture?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=831.74,833.53"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/316","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"A positive culture is a culture","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=833.53,835.05"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/317","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that looks at problems as challenges, not barriers","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=835.05,840.05"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/318","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and they're willing to work on those challenges together","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=841.12,844.15"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/319","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"so that mission has to be redefined","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=845.33,847.69"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/320","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and in a corporation, a healthy corporation","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=847.69,849.73"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/321","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"health is gonna have to be a part of that.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=849.73,851.91"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/322","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Their human capital is gonna have to be part of that.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=851.91,854.56"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/323","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now there are some corporations that have done this.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=855.56,857.45"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/324","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I was talking with a woman from a principal financial","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=857.45,860.76"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/325","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and they've just re-communicated","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=860.76,862.48"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/326","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to all their employees","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=862.48,863.34"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/327","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"what the mission of that organization is all about.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=863.34,867.0"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/328","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And there are others that have done it too.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=867.0,869.28"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/329","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They are on the cutting edge.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=869.28,871.15"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/330","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The vast majority still do not know","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=871.15,873.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/331","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and if they cannot do that","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=873.33,875.24"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/332","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they will not be on the cutting edge very long.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=875.24,878.863"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/333","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Next, it must be rooted.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=880.32,882.333"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/334","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The health promotion program has to be rooted.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=884.85,886.63"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/335","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Traditionally, it's been rooted","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=886.63,887.69"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/336","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in healthcare services in a corporation.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=887.69,890.62"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/337","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You really don't want it there.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=890.62,893.37"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/338","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You want it in human resources.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=893.37,895.82"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/339","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That's what it's all about.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=895.82,897.263"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/340","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Cigna Corporation had the right idea.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=898.99,902.46"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/341","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They didn't name the vice president","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=902.46,904.38"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/342","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the vice president for human resources.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=904.38,907.66"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/343","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They named him the vice president for people","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=907.66,910.4"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/344","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"for people look down to earth.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=910.4,912.82"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/345","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Yeah, there's our vice president for people.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=912.82,915.42"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/346","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That's where it's at,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=915.42,916.43"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/347","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that's where it should be at,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=916.43,917.42"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/348","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"rooted in that corporation.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=917.42,919.073"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/349","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That's why there has to be some type of business plan","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=920.87,922.65"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/350","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"for that health promotion program,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=922.65,923.837"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/351","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the work site it's amazing.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=923.837,925.473"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/352","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Years ago, and I mean a year or two actually","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=926.41,930.34"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/353","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I can go into a corporation,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=930.34,932.24"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/354","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"go up to the person in charge of that","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=932.24,933.93"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/355","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"health promotion program","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=933.93,934.82"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/356","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and asked him for the business plan","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=934.82,937.04"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/357","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and they looked at me","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=937.04,938.74"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/358","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"like, you must be kidding me.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=938.74,940.893"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/359","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Any other part of that business","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=943.88,945.8"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/360","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they would not have that happen","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=945.8,948.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/361","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"with health promotion it did.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=948.33,949.81"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/362","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now more and more people getting involved","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=949.81,951.929"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/363","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"in at least putting out a business plan for a year or two.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=951.929,954.829"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/364","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They have to assess the subsystems.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=956.63,959.11"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/365","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"To institutionalize you have to find out","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=959.11,961.03"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/366","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"about the other things that going on around","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=961.03,963.5"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/367","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"within that corporation.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=963.5,964.763"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/368","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"There has to be adequate funding.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=965.89,967.873"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/369","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What's adequate depends on what the goals","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=968.89,971.09"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/370","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and objectives and the mission","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=971.09,973.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/371","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"for that organization are.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=973.16,974.53"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/372","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What are they gonna try to accomplish?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=974.53,976.443"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/373","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You can't squeeze blood out of a stone.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=977.46,979.95"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/374","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"There has to be some type of adequate funding","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=979.95,981.62"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/375","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"for that health promotion program.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=981.62,983.833"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/376","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Next, there has to be permanent, permanent","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=985.5,987.6"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/377","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and qualified staff people","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=988.58,991.18"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/378","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to carry off that program of work site volunteer.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=991.18,995.17"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/379","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Let me tell you,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=995.17,996.003"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/380","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I work with volunteer organizations all the time.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=996.003,998.35"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/381","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'm a volunteer myself in organizations,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=998.35,1000.66"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/382","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"both on a national scale","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1000.66,1001.94"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/383","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and at the local level in Omaha.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1001.94,1004.37"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/384","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Volunteerism is nice","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1004.37,1006.24"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/385","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but it does not carry the day.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1006.24,1008.69"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/386","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I have councils out there","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1008.69,1010.1"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/387","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that the community councils are going nowhere","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1010.1,1012.91"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/388","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"because volunteers get burned out real fast.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1012.91,1017.91"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/389","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The best way to do it is fund the position","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1018.02,1020.45"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/390","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"fund the position.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1020.45,1021.573"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/391","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Corporations should do the same thing,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1022.69,1025.42"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/392","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and finally","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1025.42,1026.68"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/393","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they need to do evaluation.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1026.68,1029.31"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/394","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They need to do evaluation.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1029.31,1030.66"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/395","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Very sophisticated program.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1031.85,1032.99"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/396","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Back in 1986, someone came up to me in Omaha","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1032.99,1035.64"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/397","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"with a very sophisticated program","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1035.64,1037.179"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/398","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"had it going on for about five years.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1037.179,1039.123"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/399","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They said, \"We haven't done any evaluation.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1042.7,1044.827"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/400","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I said, \"Why haven't you done any evaluation?\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1045.83,1047.727"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/401","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"\"I don't know how to do it.\"","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1047.727,1051.219"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/402","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"If you don't know how to do it,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1051.219,1052.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/403","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"you need to go out and learn how to do it","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1052.16,1054.159"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/404","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"or get someone to do it for you.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1054.159,1055.39"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/405","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Those basic tenants","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1055.39,1056.52"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/406","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"should be built into the business plan.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1056.52,1058.83"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/407","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The compilation of that data,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1058.83,1060.48"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/408","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the data that you want.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1060.48,1061.313"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/409","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now, it doesn't have to be sophisticated","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1061.313,1063.61"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/410","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but that data should start being collected in year one","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1063.61,1067.29"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/411","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"collect the baseline.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1067.29,1068.363"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/412","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That's integration and institutionalization.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1073.43,1075.88"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/413","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's easy for me to stand up here","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1075.88,1077.64"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/414","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and tell you how to do these things","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1077.64,1079.39"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/415","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and tell you what they are","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1079.39,1080.61"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/416","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but it's a very different story","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1080.61,1082.11"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/417","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"to try to get them started at the work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1082.11,1084.793"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/418","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Some of the more innovative corporations","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1085.74,1089.768"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/419","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"AT \u0026amp; T, Northern Telecom","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1089.768,1092.57"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/420","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"have gotten into this.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1092.57,1094.74"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/421","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They're institutionalizing","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1094.74,1096.04"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/422","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"health promotion programs at the work site.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1096.04,1098.49"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/423","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"If you ever have a chance to talk with anyone","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1098.49,1100.05"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/424","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"from those institutions","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1100.05,1102.21"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/425","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"or go to a conference and hear those people,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1102.21,1103.433"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/426","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I think it's really important","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1103.433,1105.42"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/427","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they've done a lot of good things.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1105.42,1107.12"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/428","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So funny, the corporation of the future","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1111.21,1113.27"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/429","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"what's it gonna look like?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1113.27,1114.82"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/430","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Well, first of all","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1114.82,1116.02"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/431","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"it's gonna have health as its number one priority.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1116.02,1119.063"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/432","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It has to,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1121.2,1122.033"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/433","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they have to realize it's one thing buying a car,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1123.24,1125.84"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/434","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but it's another thing employing a family.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1125.84,1128.883"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/435","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So health is gonna have to be number one.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1130.68,1132.74"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/436","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They're gonna have to deal with that human capital.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1132.74,1135.29"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/437","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They're gonna see health promotion","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1136.48,1138.16"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/438","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"as solutions to their problems.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1138.16,1140.623"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/439","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Bob Waterman brought out a renewal factor.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1142.96,1145.5"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/440","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"He called it I believe the phenomenon limited repertoire","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1145.5,1148.56"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/441","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"saying that businesses","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1148.56,1150.63"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/442","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"have a small set of solutions for a lot of problems.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1150.63,1153.583"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/443","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And there are a lot of problems at the work site","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1154.53,1156.27"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/444","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that could be","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1156.27,1157.27"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/445","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"or at least helped to be solved with health promotion.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1157.27,1161.143"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/446","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"He also went on","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1163.23,1164.65"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/447","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and was talking about business plans","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1164.65,1166.42"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/448","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and then results","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1166.42,1167.38"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/449","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and this goes back to research.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1167.38,1169.98"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/450","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The corporation that has the advanced programs","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1169.98,1172.66"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/451","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of health promotion to work site","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1172.66,1173.87"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/452","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"is gonna pay attention to the process.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1173.87,1175.973"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/453","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The more the end results are","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1178.746,1180.02"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/454","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the more what they want to do.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1180.02,1181.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/455","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They'll know how to get there","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1181.33,1182.86"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/456","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but they are going to concentrate on the process.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1182.86,1186.3"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/457","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"American business today unfortunately,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1186.3,1189.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/458","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"is concerned about the results","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1189.33,1190.93"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/459","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and what are the results to them?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1190.93,1192.36"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/460","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"It's the bottom line.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1192.36,1194.03"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/461","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What is projected?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1194.03,1195.83"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/462","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What are gonna be our first quarter earnings?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1195.83,1198.02"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/463","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What are gonna be our second quarter earnings?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1198.02,1200.03"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/464","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"What are gonna be our yearly earnings?","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1200.03,1202.24"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/465","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Now it's not all their fault.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1202.24,1204.31"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/466","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They got shareholders out there.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1204.31,1206.58"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/467","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"No, if you own any stock,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1206.58,1208.54"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/468","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"no, you look at the bottom line.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1208.54,1210.51"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/469","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"You look at it for them.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1210.51,1212.57"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/470","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"They have a lot of pressure,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1212.57,1213.97"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/471","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but somewhere in between the black and white issue,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1215.28,1219.09"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/472","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"there is gray that says,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1219.09,1222.06"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/473","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"deal with the process.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1222.06,1224.18"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/474","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"If you deal with the process","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1224.18,1225.67"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/475","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"your end results will be rewarding","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1225.67,1228.03"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/476","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and that's what Waterman say.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1228.03,1229.553"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/477","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"The challenge for American corporations today","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1235.34,1238.19"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/478","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"is to take that human capital,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1239.45,1241.0"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/479","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that they have at the work site","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1241.0,1242.55"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/480","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and use it to the best advantage.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1244.24,1246.323"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/481","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"And I don't mean use in the sense of abuse,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1247.56,1250.84"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/482","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"but I mean, to nurture it, to cultivate it","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1250.84,1255.53"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/483","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and to keep it around as long as they can.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1255.53,1259.18"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/484","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That's gonna be the future of health promotion","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1259.18,1261.44"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/485","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and that's gonna be a future","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1261.44,1262.87"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/486","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of our American corporations.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1262.87,1265.86"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/487","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I wanna thank you for this time tonight,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1265.86,1267.73"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/488","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I ran a little bit over,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1267.73,1268.82"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/489","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I apologize for that.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1268.82,1270.52"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/490","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I appreciate the opportunity to come back here","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1270.52,1272.6"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/491","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"on the stage.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1272.6,1273.523"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/492","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I appreciate the fact that you","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1275.23,1277.2"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/493","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"let the sun come out for me,","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1277.2,1279.42"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/494","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"yesterday before I left","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1279.42,1280.54"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/495","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they said it was gonna be snowing and it didn't.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1280.54,1283.33"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/496","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"So again, thank you very much.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1283.33,1286.234"},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/497","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"(crowd clapping hands)","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=1286.234,1289.484"}]},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964","type":"AnnotationPage","label":{"en":["English [Transcript]"]},"items":[{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27964/annotation/498","type":"Annotation","motivation":"subtitling","body":{"type":"TextualBody","value":"https://d9jk7wjtjpu5g.cloudfront.net/file_transcripts/associated_files/000/027/964/original/AV203918_Health_Promotion_Programs_in_the_90s_b.vtt?1622564856","format":"text/vtt","language":"en"},"target":"https://d9jk7wjtjpu5g.cloudfront.net/file_transcripts/associated_files/000/027/964/original/AV203918_Health_Promotion_Programs_in_the_90s_b.vtt?1622564856"}]},{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27965","type":"AnnotationPage","label":{"en":["AV203918_Health_Promotion_Programs_in_the_90s_b.txt [Transcript]"]},"items":[{"id":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078/transcript/27965/annotation/499","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"- [Narrator] Dates and years ago, their response to us, \"Well, we raised the salary, \"we gave these types of benefits, \"we let them do this, \"we let them do that, vacation, sick days.\" So awesome, yeah. What about the health of that employee? What did you do for that? \"Well, we gave them health insurance.\" Well, that's for illness. What'd you do for health? They did nothing. They defer maintenance on their human capital. Today, health promotion is a way to take care of the maintenance of their human capital. Not only that, but they allow their human capital to defer the maintenance on themselves by building in these lushest benefit packages where they're allowed to approve vacation they're allowed to approve sick days. They disincent employees to be productive. Think about it. The employee is fine, \"Yeah I got another five years here \"if I build up all this vacation, \"I'm gonna have this pot of gold at the end.\" So they come day after day, \"Oh, God I've got to work again.\" That's not a productive employee. My few years given vacation, but if they don't use it in a year, they'd lose it. My employees use it. My employees use it. Don't give them sick days. That's to incent them to be sick, that allows them to defer the maintenance on themselves. So the first reason is humanistic. I know you probably can't see that out there but the second reason is the impact on the bottom line. So long-term commitments human dynamic doesn't run on a quarterly basis. I know I look at my bottom line on a quarterly basis too. In fact, I look at it monthly at being a nonprofit organization but human dynamic does not function on a quarterly basis. They don't make changes that quickly. We have to get away from that. We have to realize that human dynamic takes years and years and years to develop. And what we want to do as far as health is concerned isn't going to happen overnight isn't gonna happen in a three month period. Definitely. It's gonna happen five, 10, 15, 20 years down the road. What we want to look for in a corporation is a healthy corporation at some time. We have this thing that we have to have it now we have to have it now. This is research actually taken from 1986 or some of the research that taken from 1986 there's other much better research that has been done, Johnson Control Data, The Cost Study, Lockheed Study, AT\u0026T Study. A lot of research has gone on on cost benefit and cost effectiveness of programs at the work site but I show you this in 1986, to let you know that, the cost benefit studies have been going on for years, years. If I remember correctly in 1974 or 75 I'm not quite sure which, I think was 74 a Kimberly Clark Corporation started keeping data and they've had, or they keep data on an ongoing basis now. So this goes way back, way back. Says it won't tell us because there are things that men were not meant to know. This speaks to the research that we have today. You know, research comes out we spend a lot of money, a lot of time, a lot of energy and researchers are really into this and it comes out and the first thing we say, \"There is a flaw in it. \"There's something wrong with it. \"This isn't right. \"Oh, this is our clumsy experimental design, \"that was experimental.\" We're always looking at the loopholes in research. We don't wanna do that. We wanna take that research. All the research, all the research points in the right direction says we should be doing this. Take that research, apply it to what you're doing at the work site. We need to use it extrapolate out of there what we can use what's gonna be beneficial to us. You know, some of the Native Americans down in the Southwest had a good idea. This is a story told about, a native American and a white person. The white person sort of threw a pebble in the lake and you know what happens when you throw a pebble in the lake is you've got all these ripples coming out and white person was pondering and pondering and pondering. Why did that happen? How did that happen? Would it happen again? Why are there ripples? Why are they only this big? And the story goes on that he was there for days and days and days and finally died of starvation never came up with an answer. Native American threw the pebble in there and then same thing happened and was there for about 30 seconds and said, \"I accept it.\" and walked away and lived. And I think that's where we have to be as far as our research is concerned. We have to accept some things. Now I'm not saying we shouldn't do research. I'm saying, let's take the research that we have and use it properly. The third area is to maximize the appropriate utilization of healthcare services. We've got to stop throwing money at it. Money is necessary, but we gotta stop throwing money at it. There's much more to it than that. We have to take a look at the consumer education issues. It's amazing how many work sites I go to and they don't have consumer education as part of their health promotion program. What's more discerning is they don't have consumer education at all. Along with that there's a misconception about healthy people. Healthy people don't access the system, that isn't true. Healthy people do access the system. I consider myself healthy. I go to the doctor probably twice a year, once for an annual physical, preventive, once for my sinus infection. Every year I get a sinus infection. And of course with a two year old around, you don't know what you're gonna pick up, you know how those things go around the reciprocal. You know, he picks it up at daycare comes home and gives it to mom mom has it dad comes home from the road dad doesn't get it, he's lucky. Sunday night, Monday morning he's ready to go back out on the road he gets it. I've been lucky this time. I don't have anything wrong with me by the way, during this trip, I love it. I can talk pretty well I'm not sneezing, I'm not blowing my nose but they do access the system. We gotta stop throwing money at it. We have to look the appropriate utilization of healthcare services. By the way there's been a couple of research projects that have been completed and some studies and reports the United States preventive services task force recently came out and said, \"Listen physicians are a great source of health promotion \"preventive types of services for people \"they can get into health education.\" The insurer project that was a three-year multimillion dollar research project by the insurance companies said the same thing. We had an article in the American journal of health promotion and also in the journal of American Medical Association. Just the issue that I saw yesterday about preventive care and physicians role in preventative care. That is proper utilization of our health care system. Getting physicians who have credibility, getting healthcare people that have credibility to talk to, to educate, to make them aware of what's going on. It says since we began our corporate stress reduction seminars production is down and no one seems to care. The fourth area is to prove the quality of work environment. And now we're going beyond the traditional types of things. We're going beyond accidents. We're going beyond the well-known air pollutants. We're going beyond the lighting. We're looking at vending machines. We're looking at food services. We're looking at ergonomic types of issues. How are we sitting? How are we standing? How are we looking at our video display screens? Those types of things have to be looked at along with, the whole corporate environment the whole organizational structure where are the stressors in that structure? And finally, it says you don't have a slipped disc, Mr. Willoughby, your suspenders just crisscross the wrong way. The last one, to improve the quality of health care. There's going to be, there has been, there's going to continue to be a change in the healthcare delivery environment. It's going to go from reactive to proactive. Today I had the unique opportunity of speaking to some people down at your hospital that I may agree with and hospitals by and large, have a tremendous opportunity to impact the health of the people in this community in any community actually. They not only deal with illness that traditionally they did that. They were on the illness side, but now they're into health promotion and wellness types of things. Maybe they aren't very far here in this hospital. Other hospitals where they're farther along but they're impacting both sides of the continuum. They're impacting the illness side, as well as the health side. And through that we'll be able to improve the quality of health care. That's the way I would redefine why health promotion at the work site. So if you take a look at this, if you take a look at it we're not only talking about these glitzy types of things smoking cessation and aerobics and things of that nature, we're talking about some of that heavier issues. And that's how we accomplished these things. How do we accomplish them? Through institutionalization integration of those programs of that health promotion programs and work site. So how do we institutionalize? Well, first of all, we need a strong program initiator. Someone's gonna carry the ball on that corporation. Hopefully it's gonna be in senior management someplace. The old- Since I had Chinese food tonight, I can bring this out. The old Chinese adage that leadership is defined as, finding a parade and jumping in front of it, is true. The parade is started health promotion and wellness. It's amazing how many people are struggling to jump in front of it. Now they aren't always the right people, but in corporations if we can get top management involved define that leadership, it's gonna be very important. It's often said there are three types of people. Envision this, we're in a big stadium, it's a baseball game, we have 18 players down there. They're the people that make it happen. Okay? Very few, but they make it happen. As you scan throughout the stadium itself, there are some people that are watching it happen, watching it happen, but you know, the vast majority of those people are standing around saying, \"What happened? \"What happened?\" Those are the three types of people we have. But we need to get to those people that make it happen. Next, we need loyal followers. Simple, leadership isn't gonna be able to carry this off. We need someone else that's gonna boost it up. We also need a solid mission and goals. How many corporations do all that? All of them. I'd walk into any corporation today I can go down on that shop floor or do a secretary and I will ask her this question, \"What is the mission of this organization?\" And I will bet you, I'm not a betting man I'd bring money on this. I bet you, she could not tell me, or he could not tell me what the mission of the organization is. This is a shame. This is a travesty in American industry today that we haven't communicated to our employees what the mission of our organization is. If they don't know the mission they are lacking three essential factors. Number one, they're lacking a shared vision. That means everyone else is out there doing their own thing. Number two, they're lacking a sense of community. They're not coordinating anything. Productivity is awful low and third, a positive culture. They don't have a positive culture. What is the positive culture? A positive culture is a culture that looks at problems as challenges, not barriers and they're willing to work on those challenges together so that mission has to be redefined and in a corporation, a healthy corporation health is gonna have to be a part of that. Their human capital is gonna have to be part of that. Now there are some corporations that have done this. I was talking with a woman from a principal financial and they've just re-communicated to all their employees what the mission of that organization is all about. And there are others that have done it too. They are on the cutting edge. The vast majority still do not know and if they cannot do that they will not be on the cutting edge very long. Next, it must be rooted. The health promotion program has to be rooted. Traditionally, it's been rooted in healthcare services in a corporation. You really don't want it there. You want it in human resources. That's what it's all about. Cigna Corporation had the right idea. They didn't name the vice president the vice president for human resources. They named him the vice president for people for people look down to earth. Yeah, there's our vice president for people. That's where it's at, that's where it should be at, rooted in that corporation. That's why there has to be some type of business plan for that health promotion program, the work site it's amazing. Years ago, and I mean a year or two actually I can go into a corporation, go up to the person in charge of that health promotion program and asked him for the business plan and they looked at me like, you must be kidding me. Any other part of that business they would not have that happen with health promotion it did. Now more and more people getting involved in at least putting out a business plan for a year or two. They have to assess the subsystems. To institutionalize you have to find out about the other things that going on around within that corporation. There has to be adequate funding. What's adequate depends on what the goals and objectives and the mission for that organization are. What are they gonna try to accomplish? You can't squeeze blood out of a stone. There has to be some type of adequate funding for that health promotion program. Next, there has to be permanent, permanent and qualified staff people to carry off that program of work site volunteer. Let me tell you, I work with volunteer organizations all the time. I'm a volunteer myself in organizations, both on a national scale and at the local level in Omaha. Volunteerism is nice but it does not carry the day. I have councils out there that the community councils are going nowhere because volunteers get burned out real fast. The best way to do it is fund the position fund the position. Corporations should do the same thing, and finally they need to do evaluation. They need to do evaluation. Very sophisticated program. Back in 1986, someone came up to me in Omaha with a very sophisticated program had it going on for about five years. They said, \"We haven't done any evaluation.\" I said, \"Why haven't you done any evaluation?\" \"I don't know how to do it.\" If you don't know how to do it, you need to go out and learn how to do it or get someone to do it for you. Those basic tenants should be built into the business plan. The compilation of that data, the data that you want. Now, it doesn't have to be sophisticated but that data should start being collected in year one collect the baseline. That's integration and institutionalization. It's easy for me to stand up here and tell you how to do these things and tell you what they are but it's a very different story to try to get them started at the work site. Some of the more innovative corporations AT \u0026 T, Northern Telecom have gotten into this. They're institutionalizing health promotion programs at the work site. If you ever have a chance to talk with anyone from those institutions or go to a conference and hear those people, I think it's really important they've done a lot of good things. So funny, the corporation of the future what's it gonna look like? Well, first of all it's gonna have health as its number one priority. It has to, they have to realize it's one thing buying a car, but it's another thing employing a family. So health is gonna have to be number one. They're gonna have to deal with that human capital. They're gonna see health promotion as solutions to their problems. Bob Waterman brought out a renewal factor. He called it I believe the phenomenon limited repertoire saying that businesses have a small set of solutions for a lot of problems. And there are a lot of problems at the work site that could be or at least helped to be solved with health promotion. He also went on and was talking about business plans and then results and this goes back to research. The corporation that has the advanced programs of health promotion to work site is gonna pay attention to the process. The more the end results are the more what they want to do. They'll know how to get there but they are going to concentrate on the process. American business today unfortunately, is concerned about the results and what are the results to them? It's the bottom line. What is projected? What are gonna be our first quarter earnings? What are gonna be our second quarter earnings? What are gonna be our yearly earnings? Now it's not all their fault. They got shareholders out there. No, if you own any stock, no, you look at the bottom line. You look at it for them. They have a lot of pressure, but somewhere in between the black and white issue, there is gray that says, deal with the process. If you deal with the process your end results will be rewarding and that's what Waterman say. The challenge for American corporations today is to take that human capital, that they have at the work site and use it to the best advantage. And I don't mean use in the sense of abuse, but I mean, to nurture it, to cultivate it and to keep it around as long as they can. That's gonna be the future of health promotion and that's gonna be a future of our American corporations. I wanna thank you for this time tonight, I ran a little bit over, I apologize for that. I appreciate the opportunity to come back here on the stage. I appreciate the fact that you let the sun come out for me, yesterday before I left they said it was gonna be snowing and it didn't. So again, thank you very much.","format":"text/plain"},"target":"https://iastate.aviaryplatform.com/collections/2486/collection_resources/43251/file/116078#t=0.0,1301.448"}]}]}]}